Responsibilities

• Lead the design, development, and implementation of Salesforce Marketing Cloud solutions, ensuring alignment with business objectives and marketing strategies
• Collaborate with internal marketing automation and technology teams to determine best path for Salesforce Marketing Cloud platform implementation
• Oversee the creation and optimization of marketing automation workflows using tools like Journey Builder, Email Studio, and Automation Studio
• Develop and maintain custom solutions using AMPscript, SQL, HTML, and JavaScript to enhance platform functionality
• Collaborate with cross-functional teams to gather requirements and deliver tailored solutions
• Ensure data integrity and seamless integration between Salesforce Marketing Cloud and other systems, such as CRM platforms and data warehouses
• Establish and enforce best practices for coding, testing, and deployment to maintain high-quality deliverables
• Stay updated on Salesforce Marketing Cloud features, trends, and industry best practices to drive innovation and continuous improvement
• Provide technical leadership and mentorship to the development team, fostering a culture of collaboration and professional growth
• Troubleshoot and resolve technical issues, ensuring the stability and reliability of marketing automation systems

Requirements

• Proven experience (5+ years ideally) working with Salesforce Marketing Cloud, including tools such as Journey Builder, Email Studio, Automation Studio, and Content Builder
• Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Developer, Marketing Cloud Consultant) are highly desirable
• Strong background in agile practices and associated tools
• Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders
• Ability to elicit requirements and translate to technical solutions that can scale across multiple business units
• Demonstrated ability to lead development teams and manage end-to-end project lifecycles
• Strong analytical and problem-solving skills, with the ability to troubleshoot technical issues and optimize performance
• Strong proficiency in AMPscript, SSJS, SQL, HTML, CSS, and JavaScript for developing and customizing marketing solutions
• Experience with data integration and APIs, including REST and SOAP, to connect Salesforce Marketing Cloud with other systems
• Familiarity with Salesforce CRM and its integration with Salesforce Marketing Cloud

Preferred

Benefits

• Medical/dental/vision plans, which start from day one!
• Life and accident insurance
• 401(K) and Roth options
• Tax-advantaged accounts (HSA, FSA)
• Educational expense reimbursement
• Paid parental leave
• Digital mental health services (Talkspace)
• Flexible work hours (availability varies by office and job function)
• Training programs
• Gallagher Thrive program – elevating your health through challenges, workshops and digital fitness programs for your overall wellbeing