Marketing Campaign Manager

Anaheim, CA (Hybrid)

$91K/yr – $142K/yrSenior Level6+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel marketing campaigns with cross-functional collaboration and strict brand/compliance standards.

  • Own campaign planning, production, and tracking across channels.
  • Must-have: 6+ years in independent multi-channel marketing with copy/design work.
  • Standout: Strong project management, vendor coordination, and regulatory compliance focus.

Job Description

Responsibilities

  • Develops multi-channel marketing campaigns, including planning, production, and tracking results.
  • Ability to navigate marketing automation and analytics systems.
  • Acts as project manager and copywriter for various initiatives. Demonstrates strong project management skills.
  • Creates marketing designs and visual assets.
  • Collaborates with business unit leaders to define campaign objectives, goals, value propositions, product or service challenges, competitors, and target audiences to create effective tactical plans for promoting credit union products and services. Works with external vendors as needed for campaign execution.
  • Maintains consistent and accurate brand image and messaging across all internal and external channels.
  • Ensures all regulatory and compliance requirements are met with our digital campaigns and all web properties.
  • Reviews and proofreads marketing content as required.
  • Handles merger-related responsibilities as needed.
  • Complete understanding and active application the C.A.R.E. 4 Guide expectations and the Brand Communications Standards Accountability Philosophy.

Requirements

  • High School Diploma or equivalent.
  • 6+ years of independent multi-channel marketing campaign management, either for a sole product class or multiple products, that included contributing written content and/or production ready design files.
  • Proficient in all applicable MS Office programs (i.e., Word, Excel, Outlook, Teams, etc.).
  • Experience in Marketing copy writing/editing.
  • Comprehensive marketing campaign management.
  • Skilled in cross-functional collaboration, including working with business unit leaders to align campaign objectives and compliance standards.
  • Strong attention to detail with the ability to ensure brand consistency.

Preferred

  • Bachelor’s degree, Project Management Certification or equivalent experience.
  • Experience in project management preferred.

Benefits

  • Great health benefits.

Compensation

  • USD 90,568-142,084 YEAR
  • Pay Scale: Min. $90,568 / Mid. $118,188 / Max. $142,084 per year
  • Actual compensation will be based on geographical location, work experience, education and/or skill level.

How To Apply

    Credit Union of Southern California logo

    Credit Union of Southern California

    At CU SoCal, we believe we are more than a place to save and borrow money. We're a place where dreams thrive. It starts with our focus on making a difference--not a profit. Our bottom line is to help our Members find a way, not get in their way. Whether they’re looking to buy a home, plan for retirement, or open their first savings account, the team at CU SoCal works to empower every Member to make their plans happen, turning wishing and waiting into achieving and doing.

    Founded in 1954
    Anaheim, California, USA
    272 employees (10 in marketing)

    Traffic Signals

    Monthly Visitors
    211K
    Monthly Google Ads Budget
    $170.4K
    Traffic Source Mix
    Search
    29.8%
    Direct
    65.9%
    Referral
    3.6%
    Social
    0.5%
    Paid
    0.1%

    Headcount Trend

    Current headcount: ~272

    Marketing Team

    Marketing Team Size
    10 (4% of company)

    Recent News