Responsibilities

• Support the development and execution of marketing strategies across company brands, programs, products, and business initiatives.
• Coordinate and execute integrated multi-channel marketing campaigns, service launches, and promotional initiatives.
• Utilize AI-powered marketing tools to assist with content development, reporting, workflow support, and campaign execution while maintaining quality standards.
• Maintain marketing calendars and coordinate schedules to support timely completion of marketing initiatives.
• Assist with campaign planning from concept through launch, ensuring projects stay organized and deadlines are met.
• Develop and maintain marketing playbooks, templates, and standard operating procedures to support the marketing team.
• Gather and organize campaign performance data to support reporting and business decision-making.
• Analyze campaign results using A/B testing, audience segmentation, and other performance metrics to identify opportunities for growth.
• Research emerging marketing trends, technologies, and channels to support customer acquisition and engagement.
• Support marketing initiatives across websites, landing pages, SEO, paid advertising, email marketing, content marketing, events, trade shows, and print collateral.

Requirements

• 3+ years of experience in marketing, marketing operations, campaign coordination, or campaign management.
• Experience supporting integrated marketing campaigns across multiple channels.
• Strong organizational skills with the ability to balance multiple priorities in a fast-paced environment.
• Experience with marketing analytics, reporting, dashboards, and performance measurement.
• Strong understanding of digital marketing, including paid media, SEO, local SEO, email marketing, and conversion optimization.
• Strong analytical skills with the ability to interpret data and communicate meaningful insights.
• Experience supporting event planning, conferences, or corporate summits preferred.
• Excellent communication and collaboration skills with the ability to work effectively across departments.
• Experience using AI tools to support marketing content, reporting, and day-to-day marketing activities.

Preferred

• Experience supporting event planning, conferences, or corporate summits preferred.