Marketing Campaign Analyst

Germantown, MD (Hybrid)

$75K/yr – $90K/yrMid Level2+ years expFull time

Posted 8 days ago

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Job Summary

Own the client relationship end to end, coordinating with DataLab teams, guiding deliverables, and ensuring clear communication and documentation throughout campaigns.

  • Serve as primary client contact and liaison between clients and DataLab’s teams.
  • Lead client meetings and set delivery timelines.
  • Own written client documentation and QC deliverables.

Job Description

Responsibilities

  • Act as primary point of contact between clients and DataLab’s programming and analytics teams.
  • Responsible for daily client communication via telephone, email, and online presentation tools.
  • Respond in a timely manner to a wide variety of client inquiries.
  • Coordinate and lead internal and external client team meetings, as well as occasional onsite meetings.
  • Professionally and diplomatically resolve difficult issues regarding client concerns and other matters as necessary.
  • Manage account resources by setting appropriate expectations and delivery timelines.
  • Identify client priorities and maintain the client’s task list.
  • Act as the internal subject matter expert for the client’s business processes, business data, and marketing campaign business rules.
  • Be able to QC, understand, and interpret the client’s marketing campaign results.
  • Define quality checkpoints for final deliverables. Review and QC final reports and work products prior to client delivery

Requirements

  • Bachelors degree in Business Analytics, Marketing Analytics, or similar field.
  • 2-4 years prior customer service experience in a technology setting
  • Outstanding communication, client management, follow-through, problem resolution, and interpersonal skills
  • Flexibility to adjust priorities and manage time wisely in a fast-paced environment
  • Strong aptitude for technology as well as an understanding/interest in direct marketing practices
  • Outstanding documentation and organization skills.
  • Excellent problem-solving skills, a highly developed sense of curiosity, and a passion for learning
  • Ability to communicate in a clear, concise, and understandable manner via email, phone, and in person.
  • Ability to lead requirement discovery sessions with client, understand and document client business process flows, and provide advice and instruction to clients/users
  • Knowledge of SQL and prior direct marketing experience a plus

Benefits

  • Health, Dental, and Vision Plans: Comprehensive coverage to meet your healthcare needs.
  • Employee Assistance Program (EAP): Resources and support for personal and professional challenges.
  • 401(k) Retirement Savings Plan: Includes option for Traditional or Roth IRA to help you plan for your future.
  • Paid Time Off: Enjoy paid vacation and sick leave to maintain work-life balance.
  • Company Holidays: Nine paid company holidays throughout the year.
Datalab USA logo

Datalab USA

3.7 Glassdoor

DataLab USA is an analytics-driven award-winning database marketing services company that focuses on optimizing multichannel direct marketing solutions. Through the use of data analytics, sourcing, processing, and digital services, DataLab USA effectively enables Fortune 500 companies to maximize their direct marketing investments.

Founded in 1979
Germantown, Maryland, USA
132 employees (5 in marketing)
78% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~132

Marketing Team

Marketing Team Size
5 (4% of company)
Marketing Roles Posted (Last 30 Days)
1