Marketing & Brand Lead

McPherson, KS (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own local brand presence and marketing operations across multiple locations, balancing brand consistency with community events, social content, and vendor/OEM coordination to protect standards and drive visibility.

  • Brand & Operations: Maintain brand standards, signage, uniforms, and promotional materials; coordinate vendor relationships and multi-location campaigns.
  • Content & Social: Build consumable content, manage social accounts, gather assets from teams, and monitor engagement to lift visibility.
  • Events & Compliance: Plan events and sponsorships, manage OEM certification docs, training, and communications with OEM partners.

Job Description

Responsibilities

  • Execute marketing initiatives across Dacus Auto Body & Collision Repair and Dacus Towing & Recovery.
  • Maintain consistent branding across all locations, vehicles, uniforms, signage, promotional materials, and customer-facing communications.
  • Coordinate marketing projects and ensure timely completion of initiatives.
  • Assist with website content updates and online business profiles.
  • Manage company social media accounts and content calendars.
  • Create and publish content including photos, videos, employee spotlights, customer stories, and community involvement.
  • Coordinate content gathering from team members and company locations.
  • Monitor engagement and identify opportunities to increase brand visibility.
  • Manage OEM certification requirements and documentation across all locations.
  • Track training, equipment, audit, and renewal requirements.

Preferred

  • Associate's or Bachelor's degree in Marketing, Communications, Business, or related field preferred
  • Minimum of 2 years of marketing, communications, event planning, or related experience preferred
  • Strong understanding of social media platforms, digital marketing, and content creation
  • Excellent organizational and project management skills (preferred)
  • Strong written and verbal communication abilities (preferred)
  • Ability to manage multiple projects and deadlines simultaneously (preferred)
  • Experience with graphic design, photography, video editing, or content creation is a plus

Benefits

  • Competitive compensation
  • 100% Paid health and dental insurance
  • Retirement plan with company match
  • Paid time off and holidays
  • Opportunities for professional development and growth