Marketing Associate

Torrance, CA (On-site)

$25/hr – $30/hrEntry LevelFull time

Posted 1 day ago

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Job Summary

Own and execute TikTok LIVE hosting, livestream operations, and content pipeline while coordinating with teams to deliver engaging product demonstrations and audience interaction across livestreams and social channels.

  • Lead co-hosting and operational coordination for live sessions
  • Drive short-form content creation and editing for multiple platforms
  • Manage social media engagement and content scheduling

Job Description

Responsibilities

  • 1. TikTok LIVE Co-Hosting & Livestream Operations
  • - Work alongside the primary LIVE Host (contractor) as co-host and operations coordinator. Assist with product demonstrations; monitor comments and questions; provide timely product and promotional information; manage backend operations; coordinate livestream flow; and help deliver a smooth, engaging, professional customer experience.
  • - Operate TikTok LIVE backend functions, including product pinning, promotional tools, coupons, comments, moderation, and live metrics.
  • - Coordinate with the lead host and internal team before, during, and after livestreams to ensure products, scripts, offers, samples, lighting, equipment, and run-of-show materials are ready.
  • - Help prepare scripts, product talking points, demonstrations, promotional offers, and audience engagement activities.
  • - Monitor comments, questions, audience sentiment, viewer activity, and technical issues in real time; respond or escalate as appropriate.
  • - Assist with livestream setup, testing, scheduling, rehearsal, recording, and post-live performance review.
  • - Track viewers, engagement, clicks, conversion, sales, and recurring audience questions, and recommend improvements.
  • - Stay current on TikTok LIVE trends, platform features, content formats, competitor activity, and best practices.
  • 2. Content Creation

Requirements

  • Bachelor’s degree in Marketing, Communications, Media, Business, Design, or a related field preferred.
  • Comfortable appearing on camera and speaking naturally during live broadcasts.
  • Strong verbal communication, presentation, improvisation, and audience engagement skills.
  • Experience with TikTok LIVE, livestream selling or production, social commerce, or on-camera hosting strongly preferred.
  • Experience creating and editing short-form social media content.
  • Familiarity with TikTok, Instagram, Meta, YouTube, and current social media trends.
  • Familiarity with CapCut, Canva, Adobe Premiere Pro, Photoshop, or similar creative tools.
  • Strong organization, attention to detail, and ability to manage multiple deadlines.
  • Regular weekend availability and flexibility for occasional evening shifts to support TikTok LIVE sessions, campaigns, launches, trade shows, and other company events.
  • Positive attitude, professionalism, initiative, and strong problem-solving skills.

Preferred

  • Experience with TikTok Shop, Shopify, Amazon Seller Central, or other e-commerce platforms.
  • Experience operating livestream software, cameras, microphones, lighting, or studio equipment.
  • Basic photography and videography skills.
  • Experience coordinating trade shows, pop-up events, or brand activations.
  • Familiarity with AI tools such as ChatGPT, Canva AI, or content automation tools.

Benefits

  • Health insurance benefits, including medical, dental, and vision coverage.
  • 401(k) retirement savings plan.
  • Paid Time Off (PTO), including vacation, personal time, and eligible sick leave.
  • Paid company holidays.
  • Employee product discounts.
  • Performance-based bonus opportunities.
  • Opportunities for career growth and professional development within a fast-growing global consumer brand.
  • Opportunities to collaborate with global teams and sister companies, with potential international travel and overseas work opportunities based on business needs and performance.
  • Creative, collaborative, and entrepreneurial work environment.
Rowan Appliance Inc. logo

Rowan Appliance Inc.

Rowan Appliance Inc. is at the forefront of innovation, committed to powering your life and shaping a sustainable future for all. We are driven by a vision to transform lives through technology, seamlessly integrating art, technology, and human-centric design into every appliance we craft. Our energy-efficient solutions enrich your everyday living, balancing aesthetic beauty with functionality.Today, we proudly house distinctive brands like R.W. FLAME, Zafro, Antarctic Star, Kismile, Cowsar and Electactic, each dedicated to delivering quality, sustainability, and innovation. From quality heaters to efficient ice makers, our products reflect our passion for blending advanced technology with environmental stewardship. At Rowan, our people are our greatest asset. We cultivate a culture of creativity, celebrate diversity, and provide abundant opportunities for growth. As we embrace digital transformation and environmental challenges, we remain dedicated to our core values: consumer centricity, sustainability, and innovation.Looking ahead, we aim to enhance consumer lifestyles through smart, intuitive solutions that embody our dedication to art, technology, and humanity. Join us as we lead the way to a better, more connected, and sustainable future.

Torrance, California, USA
8 employees (4 in marketing)

Traffic Signals

Monthly Visitors
3.2K
Traffic Source Mix
Search
70.1%
Direct
14%
Referral
6.1%
Social
8.4%
Paid
1.2%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
4 (50% of company)
Marketing Roles Posted (Last 30 Days)
1