Marketing Associate

Raleigh, NC (Hybrid)

$70K/yr – $80K/yrMid LevelFull time

Posted 4 days ago

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Job Summary

Own and coordinate marketing across a portfolio of sites, leading tactical campaigns, asset marketing strategies, social media and digital channels, and partnership management to drive asset performance.

  • Lead marketing strategy and day-to-day execution for a portfolio of sites
  • Coordinate with onsite teams, partners, and internal teams to optimize branding, campaigns and budgets

Job Description

Responsibilities

  • Serves as primary marketing contact for Onsite and Operations teams for an assigned portfolio of sites.
  • Provides ongoing marketing support to community teams, business leaders, and clients on a dedicated portfolio of assets. Develops tactical marketing campaigns and individual asset marketing strategies that promote each community’s brand and achieves its business goals over the life of the asset.
  • Assists onsite teams with establishing and implementing social media strategy, email marketing, advertising websites, content and overall customer experience.
  • Analyzes reports and presents marketing performance data to internal and external clients by gathering and researching available sources of business intelligence data, partnering with revenue management, and proactively monitoring asset status to set short- and long-range marketing plans.
  • Communicates via webinars, live presentations, social media tools, website content, training manuals, and participation in major internal and external events to enhance engagement and satisfaction of internal and external clients.
  • Recommends preferred design agencies, consults on creative scope of work, distributes requests for proposals, and project manages property branding initiatives to ensure high quality and timely completion of branding deliverables.
  • Manages and organizes the storage of all marketing assets and maintains digital assets.
  • Meets with advertising and marketing partners on a regular cadence, reviews proposed service contracts to confirm preferred rates and ideal service levels, recommends creative service providers, monitors and manages advertising suppliers for product performance and service quality, and fine tunes services/budgets in place as needed to achieve optimal results that support asset performance goals.
  • Manages onboarding and offboarding of communities within assigned portfolio.
  • Supports and collaborates on new business development regionally.

Benefits

  • Competitive Medical, Dental, Vision, and Disability & Life insurance benefits. Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service.
  • Generous Paid Time off. All new hires start with 15 days of vacation, 4 personal days, 10 sick days, and 11 paid holidays. Plus your birthday off after 1 year of service! Additional vacation accrued with tenure.
  • For onsite team members, onsite housing discount at Greystar-managed communities are available subject to discount and unit availability.
  • 6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter).
  • 401(k) with Company Match up to 6% of pay after 6 months of service.
  • Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy).
  • Employee Assistance Program.
  • Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans.
  • Charitable giving program and benefits.
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Greystar

3.7 Glassdoor

Founded in 1993, Greystar provides world-class service in the residential rental housing industry. Our innovative vertically integrated business model integrates the management, development and investment disciplines of the rental housing industry on international, regional and local levels. This unique approach and our commitment to hiring the best professionals have resulted in record growth, making us one of the most respected and trusted global real estate companies.Because our vertically integrated business model includes both investment and service-oriented businesses, we’re able to maintain a constant presence in local markets and create value in all phases of the real estate cycle. Our international platform provides economies of scale, financial sophistication, institutional quality reporting and tremendous capital relationships, while our city offices provide local market expertise and execution.Supported by a global team of 28,000+ employees, Greystar’s experienced and cross-functional executive team boasts on average over 23 years of industry experience and provides a diverse perspective throughout the investment process.Over the years, Greystar has learned what’s important to people when it comes to a place to call home. That’s why we continually strive to provide beautiful living environments and innovative services that enhance the living experience. We take great pride in knowing that our homes are inviting places for residents to celebrate life’s important moments.Privacy Policy: https://www.greystar.com/privacy DMCA: https://www.greystar.com/terms-of-use#Copyright%20Infringement%20Policy

Founded in 1993
Charleston, South Carolina, USA
18K employees (3,887 in marketing)
69% recommend to a friend
80% CEO approval

Traffic Signals

Monthly Visitors
351.8K
Monthly Google Ads Budget
$20.9K
Traffic Source Mix
Search
34.6%
Direct
47.6%
Referral
14%
Social
3.1%
Paid
0.7%

Headcount Trend

Current headcount: ~18.4K

Marketing Team

Marketing Team Size
3,836 (21% of company)
Median Career Experience
8 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$326.8M
Last Raise
$76.5M
Debt Financing, 2 years ago

Funding History

  • Nov 2023
    Debt Financing • $76.5M
  • Jun 2023
    Debt Financing • $49.3M
  • Oct 2017
    Debt Financing • $201M

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