Responsibilities

• Lead the development of marketing performance tracking systems from end to end—including data collection, transformation, reporting, and analysis.
• Partner with the marketing and engineering teams to build end-to-end tracking, measurement, and visualization of marketing performance.
• Independently gather, aggregate, and analyze media and marketing data to provide meaningful insights and actionable recommendations for marketing team and pharmacy operations.
• Manipulate, analyze, and interpret large datasets from multiple sources, including native media platforms and third-party data sources.
• Build and maintain dashboards using tools like Looker Studio, Tableau, or Power BI to visualize marketing KPIs across campaigns and channels.
• Create custom reports and automate recurring reporting tasks, reducing manual work and improving efficiency.
• Develop a deep understanding of business goals and proactively identify opportunities for optimization and testing.
• Guide the team on measurement strategy and ensure consistent, clean, and accurate data collection across platforms.
• Working daily with business intelligence and analytics software such as Tableau, Looker Studio or Microsoft Power BI.
• Spot opportunities to implement new methodologies, tools, and processes to improve marketing analytics.

Requirements

• Proven ability to take initiative and work independently—self-starter mindset with a track record of building analytics solutions from the ground up.
• Experience building dashboards and reporting systems using Looker Studio, Tableau, or Microsoft Power BI
• Excellent organizational skills and attention to detail.
• Knowledge of SQL and Python.
• Advanced skills in data visualization, modeling, and storytelling.
• Knowledge of modern data software, trends and practices.
• Strong knowledge of modern analytics tools and platforms such as Looker Studio, BigQuery, Tableau, or Microsoft Power BI.
• Strong analytical and critical thinking skills with the ability to translate complex data into actionable insights.
• Excellent time management skills with a proven ability to meet deadlines.
• Clear, confident communicator with strong presentation skills.

Preferred

• Google Analytics 4 Certification
• Looker Studio Certification
• Experience with Google Tag Manager and/or other tagging frameworks
• Familiarity with marketing attribution models and A/B testing methodologies
• Previous experience working closely with both marketing and engineering teams
• Experience in a healthcare, pharmacy, or regulated industry is a plus
• Strong understanding of digital marketing channels (e.g., paid search, display, social, email)

Benefits

• Full benefits package including medical, dental, vision, life that fits your lifestyle and goals
• Great pay and general compensation structures
• Employee assistance program to assist with mental health, legal questions, financial counseling etc.
• Comprehensive PTO and sick leave options
• 401k program
• Plenty of opportunities for growth and advancement
• Company sponsored outings and team-building events
• Casual Fridays