Marketing Analytics Manager

Atlanta, GA (Hybrid)

$78K/yr – $90K/yrMid Level3+ years expContract

Posted 2 months ago

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Job Summary

Own end-to-end analytics and reporting for pharma marketing campaigns across email, programmatic, EHR, social, and POA, turning data into client-ready narratives and guiding channel mix and measurement design.

  • Ownership: Build monthly client reports and dashboards pulling data from ad servers, SFTP, AWS, DSPs, and EHR apps.
  • Measurement: Develop and refine measurement frameworks for new channels and tactics, with AI-assisted visualization.
  • Cross-functional: Partner with product, data, and client services to deliver insights and drive budget allocation and optimization.

Job Description

Responsibilities

  • Build first-draft monthly client reports that synthesize performance across email, programmatic, EHR, social, and point-of-care channels, then partner with other internal and external stakeholders to drive strategic insights
  • Build data visualizations and presentation decks using AI-powered tools (LLMs, Thistle), PowerBI, Looker, or PPTX, CANVA, other platforms
  • Pull, clean, and analyze data from multiple sources, including ad servers, SFTP, AWS, DSPs, email platforms, and EHR vendor applications
  • Identify trends, anomalies, and optimization opportunities for campaign performance across channels
  • Translate complex data into clear, client-ready narratives
  • Support media planning, channel mix recommendations, and budget allocation
  • Conduct competitive intelligence and landscape analysis
  • Support RFP responses and new client onboarding with data insight
  • Help develop measurement frameworks for new channels and tactics
  • Work cross-functionally with product, data, and client services teams

Requirements

  • 3 to 5 plus years in marketing analytics, reporting, or performance marketing
  • Strong proficiency with data visualization tools (PowerBI, Tableau, Looker, Google Data Studio)
  • Hands-on experience with paid media platforms (Google Ads, Meta Ads, programmatic DSPs)
  • Advanced Excel and Google Sheets skills (pivot tables, VLOOKUP, data manipulation)
  • AI LLM experience i.e. via Anthropic, OpenAI, Manus, Gemini and/or others
  • Excellent written and verbal communication, with the ability to turn data into stories
  • Experience pulling and synthesizing data from multiple sources (ad servers, APIs, dashboards)
  • A media planning or campaign execution background
  • A self-starter who can own deliverables end to end with minimal oversight

Preferred

  • Healthcare or pharma marketing experience, including HCP targeting, NPI data, and therapeutic areas
  • Familiarity with healthcare data concepts: ICD-10 codes, EHR triggers, prescription data, patient-level data
  • Experience with programmatic platforms (The Trade Desk, DV360, DeepIntent, Swoop)
  • Knowledge of email marketing platforms (Salesforce Marketing Cloud, Mailchimp, Iterable)
  • SQL or scripting skills (Python, R) for data manipulation
  • Understanding of closed-loop attribution methodologies
  • Agency or B2B SaaS experience
  • Analytical, with sharp attention to detail
  • A resourceful problem-solver who finds solutions, not excuses
  • Energized by a fast-paced, entrepreneurial environment

Benefits

  • PTO
  • professional development budget
  • Growth: High visibility with leadership and this contract role has high potential to grow into FT Director of Analytics or Marketing Operations as the company scales
Slogan Technology Solutions LLC logo

Slogan Technology Solutions LLC

We’re a Team of Talented Technical Marketers, Passionate About Helping Your Business Grow.With a client-centered approach, we strive to understand your unique challenges and goals, crafting marketing solutions that resonate with your target audience and drive measurable success.Slogan Technology Solutions is a pioneering leader in the realm of advanced marketing and advertising services. We provide comprehensive solutions designed to revolutionize your marketing strategy through cutting-edge technology and innovation.Our services range from carefully orchestrated email marketing campaigns, targeted programmatic advertising support, and integrating advanced Natural Language Processing (NLP) tools, such as ChatGPT, into your audience engagement efforts. We understand that in the rapidly evolving digital landscape, staying at the forefront of marketing technology is a game-changer for businesses striving for superior success.Our mission is to drive unparalleled growth, create powerful brand narratives, and deliver impactful results that redefine industry standards, positioning our clients at the forefront of their market.

Founded in 2023
Atlanta, Georgia, USA
6 employees (3 in marketing)

Traffic Signals

Monthly Visitors
365
Traffic Source Mix
Search
100%

Headcount Trend

Current headcount: ~6

Marketing Team

Marketing Team Size
3 (50% of company)