Marketing Analyst

Orrville, OH (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive marketing analytics to inform brand decisions in an Analyst, Marketing role.

  • On a timely basis, evaluates data, business trends and proactively communicates insights that are driving competitive businesses.
  • Provides monthly reporting and key senior management reports (Consumption - IRI, eCommerce tools; Shipments; etc).
  • Executes requested analyses, ad hoc reports, and provides the “story”, not just the data, to managers and team.

Job Description

Responsibilities

  • Assist in cross-functional forecasting on a monthly basis.
  • Manage coupon creation process, tracking, and analysis for the marketing team.
  • Assist with budget management and identifies key issues.

Requirements

  • Bachelor’s degree in Marketing or Analytics related field
  • At least one internship of marketing experience (working with Brands) is required (one year of marketing/analytical experience preferred)
  • Experience with Excel and PowerPoint (Pivot Tables, V-Lookups, and building presentation decks)
  • Experience with data analysis work; synthesizing data and making business recommendations

Preferred

  • Detail-Oriented, Strong Communication Skills, Ability to Multi-task
  • Insatiable Curiosity – Continually seek emerging trends and seek for relevant fit to brand.
  • Consumer first mindset with interest in understanding the why behind consumer behavior
  • Demonstrated interest in marketing/brand management career
The J.M. Smucker Co. logo

The J.M. Smucker Co.

At The J.M. Smucker Co., it is our privilege to make food people and pets love by offering a diverse family of brands available across North America. We are proud to lead in the coffee, peanut butter, fruit spreads, frozen handheld, sweet baked goods, dog snacks and cat food categories by offering brands consumers trust for themselves and their families each day including FolgersÂŽ, Dunkin'ÂŽ, CafĂŠ BusteloÂŽ, JifÂŽ, Smucker'sÂŽ UncrustablesÂŽ, Smucker'sÂŽ, HostessÂŽ, VoortmanÂŽ, Milk-BoneÂŽ and Meow MixÂŽ. Through our unwavering commitment to producing high quality products, operating responsibly and ethically and delivering on our Purpose, we will continue to grow our business while making a positive impact on society.

Founded in 1988
Orrville, Ohio, USA
5.3K employees (391 in marketing)

Traffic Signals

Monthly Visitors
45.1K
Monthly Google Ads Budget
$1.1K
Traffic Source Mix
Search
53.5%
Direct
38.7%
Referral
6.2%
Social
0.9%
Paid
0.5%

Headcount Trend

Current headcount: ~5.3K

Marketing Team

Marketing Team Size
326 (6% of company)

Recent News