Marketing AI Workflow Architect (Houston, TX)

Houston, TX (Hybrid)

$120K/yr – $275K/yrSenior LevelFull time

Posted 2 days ago

Job Summary

Own the end-to-end integration of AI into the MarTech stack, shaping architecture, governance, and enterprise-aligned deployment while collaborating with engineering, security, and business stakeholders.

  • Define and validate data flows, processes, and automation opportunities in marketing workflows
  • Lead vendor evaluations and build-vs-buy decisions for AI tools and platforms

Job Description

Responsibilities

  • Conduct comprehensive assessments of current marketing workflows, including cross-team handoffs, operational dependencies, and data flows.
  • Map end-to-end marketing and communications processes, identifying bottlenecks, redundancies, and automation opportunities.
  • Understand the data landscape, including sources, quality, and integration points, to inform AI embedding strategies.
  • Work closely with the engineering-side AI architecture team to understand the to-be AI architecture and how manual or semi-automated marketing processes are being transformed into intelligent, automated solutions — ensuring marketing's business requirements and enterprise-alignment needs are reflected in that design.
  • Maintain a strong working knowledge of the AI solutions being built (LLMs, retrieval-augmented generation, recommendation engines, and other generative AI tools) so enterprise standards, governance, and platform requirements can be mapped onto them — without duplicating the build-side design and development work.
  • Drive the onboarding and integration of AI agents, tools and applications onto the MarTech stack to enable business processes — spanning both in-house solutions and third-party/bought AI, where this role leads vendor evaluation, build-vs-buy, and enterprise-compliant integration.
  • Review and pressure-test architecture artifacts (context diagrams, data flow diagrams, interface specifications, solution blueprints) produced by the data science and engineering teams — validating enterprise fit, integration, and governance rather than authoring them.
  • Collaborate with Data Engineering teams to design data pipelines that facilitate efficient, low-overhead data flow into and out of AI applications, avoiding unnecessary complexity.
  • Ensure data governance, security, and privacy are embedded into all AI solutions.
  • Identify and specify API and integration requirements for AI agents, ensuring interoperability within the broader MarTech ecosystem and with third-party AI vendors.

Requirements

  • A bachelor's degree in computer science, software engineering, or a related field is required.
  • A master's degree or higher in a relevant discipline is preferred.
  • Enterprise Architecture & Solution Design: Ability to design scalable, secure, and enterprise-aligned AI and MarTech solutions.
  • AI & Data Technologies: Knowledge of modern AI solutions, including large language models (LLMs), generative AI, retrieval-augmented generation, recommendation engines, and AI workflow orchestration.
  • Cloud & Infrastructure: Familiarity with cloud platforms (Azure, AWS, GCP), cloud services, networking, environment management, and AI-specific infrastructure components like model endpoints, vector stores, and observability tools.
  • Integration & Data Management: Experience with system dependencies, API design, data access patterns, integration standards, and data governance.
  • Security & Governance: Understanding of enterprise security practices, privacy, compliance, risk assessment, and vendor due diligence related to AI solutions.
  • Communication & Stakeholder Management: Strong ability to communicate complex technical concepts to non-technical stakeholders and influence cross-functional teams.
  • Project & Requirements Management: Proven capability to translate business needs into technical requirements, architecture blueprints, and implementation plans.
  • Vendor & Platform Evaluation: Experience assessing AI vendors, platforms, and performing technical due diligence.

Preferred

  • Certifications (Plus): Certifications in cloud platforms (Azure, AWS, GCP), enterprise architecture frameworks, or AI-related credentials are advantageous.

Benefits

  • Health & Wellbeing
  • Personal & Professional Development
  • Unconditional Inclusion
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Hewlett Packard Enterprise

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Official LinkedIn of Hewlett Packard Enterprise, the global edge-to-cloud company. Sharing our passion and purpose through technology and innovation.

Spring, Texas, USA
84K employees (2,703 in marketing)
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Salaries

Posted range

$120K/yr – $275K/yr

Taken straight from the job posting.

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    Post IPO Equity • $1.5B
  • Sep 2024
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Marketing AI Workflow Architect (Houston, TX)

Hewlett Packard Enterprise · Houston, TX · Hybrid