Marketing AI Operations Manager at Rippling | San Francisco, CA | $105K/yr – $175K/yr

Rippling

Marketing AI Operations Manager

San Francisco, CA (Hybrid)

$105K/yr – $175K/yrSenior LevelSalaried Ft

Posted 5 weeks ago

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Job Summary

Own end-to-end AI enablement for GTM by building and operating AI-powered workflows, monitoring, and data layers that automate, personalize, and optimize the marketing-to-sales funnel.

Lead AI-enabled GTM workflow design and deployment
Automate enrichment, routing, and pipeline hygiene
Maintain data quality and cross-system insights for non-technical stakeholders

Job Description

Responsibilities

Embed AI across the GTM funnel. Find where intelligence belongs across Marketing and Sales workflows, then build it. Deploy AI agents or partner with engineering to ship proprietary systems that drive automation, personalization, and conversion.
Automate manual work from end to end. Rebuild GTM processes like enrichment, lead routing, account research, outbound generation, and pipeline hygiene using AI, low-code tooling, and integrations, so reps spend their time selling.
Put AI on watch. Build AI-powered system monitoring that catches data quality issues, broken automations, and routing failures before they cost pipeline, surfacing anomalies and recommended fixes automatically.
Extend Rippling's homegrown stack. Partner with engineering and RevOps to add AI-powered capabilities to Playbook and DemoTime, two go-to-market systems Rippling built in-house that no off-the-shelf vendor offers.
Build the SDR execution layer. Design AI-powered frameworks inside our internal systems so every marketing-to-Sales handoff is consistent, actionable, and measurable.
Own the data layer. Build and maintain complex SQL queries to monitor marketing operations performance and cross-system data flows (Salesforce, Outreach, LeanData, marketing automation, enrichment) and feed the data that trains and improves your AI systems. Turn what you find into dashboards and plain-language insights for non-technical stakeholders.

Requirements

SQL expert. You can independently query and model data to answer your own questions.
Hands-on AI builder. You've built, prompted, automated, evaluated, or deployed AI tools and agents to solve real problems.
Relentlessly scrappy and self-sufficient. You don't wait for permission, a roadmap, or a vendor. You've shipped things outside your job description because they needed to exist.
Bias for speed. You ship, then improve.
Strong communicator who can translate between technical and non-technical stakeholders.
Background in Marketing Operations, Revenue Operations, or as a Salesforce admin. We care more about how you think and build than which seat you've sat in.
Salesforce depth (flows, automations, reporting).
Hands-on with Outreach (or Salesloft) and a marketing automation platform (Marketo, HubSpot, Iterable). LeanData and Nooks a plus.
Experience with internal or homegrown tooling.

Rippling

4.0 Glassdoor

Rippling is a workforce management system that eliminates the friction from running a business. Today, most companies struggle with everything from routine tasks, like running payroll, to cross-functional planning, like aligning on headcount. That’s because all their data related to people, processes, and systems is scattered in a hundred places. Rippling has every application you need to run your business—from applicant tracking and payroll to IT and expenses—in one place. But unlike other systems, Rippling sits on top of a unified platform. Data flows dynamically between Rippling’s applications, giving every team a shared source of truth, the power to automate processes, and access to the insights they need. This allows your business to execute better, faster.Based in San Francisco, CA, Rippling has raised $1.2B from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock.Get help: rippling.com/contactLicensing details: https://app.rippling.com/licensing

Founded in 2016

San Francisco, California, USA

6.5K employees (237 in marketing)

www.rippling.com

77% recommend to a friend

86% CEO approval