Responsibilities

• Develop and implement comprehensive marketing strategies tailored to healthcare services and target audiences.
• Collaborate with healthcare professionals and internal teams to create compelling marketing materials.
• Manage digital marketing campaigns including social media, email marketing, and SEO to increase brand awareness.
• Analyze market trends and patient data to identify opportunities for growth and improvement.
• Coordinate events, webinars, and community outreach programs to promote healthcare initiatives.
• Monitor and report on the effectiveness of marketing campaigns and adjust strategies accordingly.
• Ensure all marketing activities comply with healthcare regulations and industry standards.

Requirements

• Bachelor’s degree in Marketing, Healthcare Administration, Communications, or related field.
• 3+ years of experience in healthcare marketing or a related industry.
• Strong understanding of healthcare industry trends, regulations, and patient engagement strategies.
• Proficiency with digital marketing tools and platforms (Google Analytics, SEO tools, social media management).
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced environment.
• Detail-oriented with strong project management skills.