Manager/Senior Manager, GTM Architecture and Automation

New York City, NY (Hybrid)

$145K/yr – $175K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Own the GTM tech stack with a focus on architecture, data quality, and AI-enabled tooling while building and scaling a high impact RevOps tech team.

  • Own GTM integration architecture and data flows across Salesforce, iPaaS, and BI tools to enable reliable, auditable revenue workflows.
  • Lead a growing team with clear growth paths, cadence, and post launch adoption metrics to ensure real change after tool rollouts.
  • Set the AI and automation roadmap and establish how the team uses AI dev tools to accelerate delivery and governance.

Job Description

Own and scale the technical arm of Revenue Operations, focusing on integration architecture, AI-enabled tooling, and data quality as a product that drives GTM outcomes.

  • Lead, develop, and grow the Technical Arm of our Revenue Operations team
  • Set the technical bar on the team: code review standards, documentation discipline, AI-tool fluency, and a culture that treats data quality as standing infrastructure.
  • Own career development for each direct report — clear growth paths, regular feedback, and stretch assignments.
  • Define and evolve the team’s operating cadence: sprint planning, post-mortems, vendor reviews, and platform release management.
  • Own the integration architecture across our GTM stack: Salesforce (Sales, Marketing, and Service Cloud), Celigio, Snowflake, Tableau, Gong, Starbridge.ai, ABM/Marketing attribution platform, NetSuite, Mandrill, Appcues, and net-new tools as we evaluate and add them.
  • Lead the consolidation of existing revenue technology, eliminating redundancies and ensuring seamless data flow across the stack.
  • Make build-vs-buy decisions with clear reasoning — evaluate every new tool against integration complexity, data hygiene risk, and existing stack overlap before committing.
  • Maintain the integration map as a living document any team member can read and act on.
  • Own the technical components of the RevOps roadmap and the Salesforce development roadmap, sequencing initiatives based on business impact and technical feasibility.
  • Manage external vendors, consultants, and implementation partners.

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BrainPOP

3.9 Glassdoor

BrainPOP is the best part of a learner’s day and trusted by educators to deliver engaging learning experiences that create lifelong impact. 🤖BrainPOP, a learning company, empowers kids to shape the world around them and within them. Educators and families across the globe rely on BrainPOP to be the best part of a learner's day—sparking curiosity, building confidence, and bringing joy into the classroom and at home. For more than 25 years, BrainPOP has supported millions of students, and in 2022, it became the first digital learning investment of KIRKBI, the family-owned holding and investment company behind the LEGO brand.

Founded in 1999
New York, New York, USA
287 employees (51 in marketing)
72% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Visitors
3.3M
Monthly Google Ads Budget
$210.8K
Traffic Source Mix
Search
33.5%
Direct
58.4%
Referral
6.8%
Social
0.9%
Paid
0.4%

Headcount Trend

Current headcount: ~287

Marketing Team

Marketing Team Size
26 (9% of company)

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