Manager, Trade Marketing

Salt Lake City, UT (Remote)

$106K/yr – $126K/yrManager5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own regional event activation and sponsorship, with responsibility for local budgets, rights fees and activation funds, and cross-team collaboration to ensure brand plans land in the field.

  • Owns local event sponsorship negotiations and territory budgets including rights fees and activation funds
  • Manages channel playbooks and property events alignment across the territory
  • Ensures mobile asset requests and venue CAPEX support align with brand and events

Job Description

Responsibilities

  • Developing plans and tailored playbooks for all channels against their local properties and events
  • Mobilizing brand planning
  • Sampling execution
  • Event and venue activations across territory
  • Ticket management
  • Resort / Destination planning and execution (where applicable)
  • Works with Experiential Team to inform professional or Tier 1 sponsorships
  • Owns local event sponsorship negotiations and territory specific budget that includes rights fees and activation funds
  • Ensures mobile asset requests are complete and aligned with brands / events
  • Supports Venue CAPEX execution in their market with direction from CSO and visibility for On-Premise team

Anheuser-Busch

For more than 160 years, Anheuser-Busch has been woven into the cultural fabric of the United States, carrying on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities and have more than 19,000 colleagues across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking and emergency drinking water programs to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. We are a company that believes our people are our greatest asset. We believe in the spirit of ownership because our employees take results personally and want to build something great together. We value talented employees who aren’t afraid to be bold, resourceful, and committed. At Anheuser-Busch, it’s not about what you studied or where you worked, it’s about what you can do. If you see yourself working for a company that allows you to excel at the pace of your talent, then a career at Anheuser-Busch may be for you. As America’s leading brewer, we are committed to finding innovative ways to continually improve. It's this kind of thinking that creates a unique work environment by rewarding talent, celebrating diversity and encouraging forward thinking. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status or any other characteristic protected by applicable law. For more information, visit www.anheuser-busch.com/careers.

Founded in 1969
St Louis, Missouri, USA
6.9K employees (789 in marketing)

Traffic Signals

Monthly Visitors
325.3K
Traffic Source Mix
Search
57.2%
Direct
35.1%
Referral
5.9%
Social
1%
Paid
0.6%

Headcount Trend

Current headcount: ~6.9K

Marketing Team

Marketing Team Size
679 (10% of company)
Median Career Experience
10 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$10M
Last Raise
Private Equity, 1 years ago