Responsibilities

• Design and create compelling social assets including static graphics, carousels, reels, short-form video clips, promotional materials, and branded templates
• Edit and package short-form video and social content for distribution across platforms
• Write copy and captions that align with a brand’s voice and platform strategy
• Manage publishing workflows including scheduling, posting, metadata, tagging, optimization, and cross-channel account management (Youtube, Meta, TikTok etc.)
• Ensure consistency of visual identity, messaging, and brand presentation across platforms
• Support creator clients through social media strategy(SMO) and content branding initiatives to drive audience and brand visibility
• Conduct channel audits and competitive reviews to identify opportunities for audience growth, engagement, and platform optimization
• Help define and evolve creator brand identity, including content strategy, audience positioning, visual systems, tone of voice, and creative storytelling approaches
• Develop platform-specific recommendations across channels including Instagram, TikTok, YouTube, X, LinkedIn, Threads, Facebook, and emerging platforms
• Partner with internal stakeholders to build scalable content and align with business objectives

Requirements

• 2–5+ years of experience in content creation, content branding, creative production, or a related field (social media and/or YouTube)
• Demonstrated experience designing and creating content as well as managing and growing social channels for media brands, creators, entertainment properties, podcasts, or consumer brands preferred
• A strong creative eye for branding, visual storytelling, and content packaging
• Ability to move fluidly between strategic thinking and hands-on execution
• Excellent written and verbal communication skills with strong attention to detail
• Highly organized, proactive, self-directed, and comfortable managing multiple priorities simultaneously
• Comfortable collaborating with talent and operating in a fast-paced environment
• Positive, can-do attitude with a strong appetite for learning and career growth
• Experience with Canva
• CapCut
• Youtube Studio
• Adobe Photoshop
• Adobe Illustrator
• Adobe Premiere Pro (basic proficiency)
• Frame.io (basic familiarity)
• Experience with scheduling, analytics, publishing, and creator/social management tools is a plus