Manager, SEM at Marketbridge | Boston, MA | $70K/yr – $90K/yr

Marketbridge

Manager, SEM

Boston, MA (Remote)

$70K/yr – $90K/yrManager4+ years expFull time

Posted 3 months ago

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Job Summary

Drive SEM strategy and paid search execution across Google Ads to meet business goals.

Own SEM strategy across Google Ads and other search platforms.
Must-have: 4+ years of SEM / paid search experience.
Standout: Agency experience and ability to mentor or manage teammates.

Job Description

Responsibilities

Develop and lead SEM strategy across Google Ads and other search platforms
Oversee campaign structure, scaling strategies, and ongoing optimization
Manage budgets, forecasts, and performance against KPIs such as CPA, ROAS, and revenue
Translate business goals into measurable paid search strategies and execution plans
Lead testing roadmaps including bidding strategies, audience targeting, and creative
Analyze performance data and deliver insights to stakeholders and clients
Collaborate cross-functionally with strategy, analytics, and creative teams
Ensure accurate tracking, attribution, and data integrity across campaigns
Mentor and support junior team members

Requirements

4+ years of SEM / paid search experience
Proven ability to manage and scale high-performing campaigns
Deep expertise in Google Ads, including bidding strategies and optimization techniques
Strong analytical and data interpretation skills
Experience managing budgets and forecasting performance
Ability to communicate performance insights clearly to stakeholders
Experience in an agency environment
Experience mentoring or managing team members
Familiarity with CRM and marketing automation platforms

Marketbridge

3.7 Glassdoor

Marketbridge is the Go-to-Market® growth firm. Part strategic consultancy, part top-ranked agency, we help Marketing and Sales leaders align and win in complex markets globally—with zero signal loss from GTM strategy through in-market execution.Marketing and Sales leaders call on us to help them grow faster and more profitably. We empower our clients to transform how they go to market, understand what’s working and what’s not, optimize their martech and help their brand stand out in the market.We draw on an integrated team of 300+ consultants, data scientists, technologists, marketers, creatives and communications experts to identify the fastest path to impact, make data-driven recommendations and do great work that resonates with audiences.Marketbridge supports Fortune 50 companies through venture-backed, high-growth brands in technology, financial services, healthcare, industrial, and consumer markets, including Microsoft, Guidehouse, HealthEdge, Chevron and Bose.🥇 #1 Brand US B2B Agency, B2B Marketing 2025🥇 #1 Demand US B2B Agency, B2B Marketing 2025🥈 #2 Fastest-Growing US B2B Agency, B2B Marketing 2025🥈 #2 Ranked US B2B Agency, B2B Marketing 2025🏆 7x ANA B2 Awards Winner 2025🏆 9x Communicator Awards Winner 2025🏆 3x Elevation Awards Winner 2025🏆 11x TITAN Business Awards Winner 2024🏆 5x MUSE Creative Awards Winner 2024🏆 Washington Post 2024 Top Workplace🏆 Boston Business Journal Best Places to Work🏆 Clutch 2024 Top Advertising & Marketing Agency🏆 Global ACE 2024 Award Winner🏆 CIPR Excellence 2024 Award Winner

Founded in 2000

Bethesda, Maryland, USA

325 employees (98 in marketing)

marketbridge.com

54% recommend to a friend

100% CEO approval