Manager, Regional Marketing (Chicago/MW)

Chicago, IL (Remote)

$100K/yr – $120K/yrManager4+ years expFull time

Posted 4 months ago

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Job Summary

Drive local marketing strategy and execution in the Mark Anthony region to align with the national plan and wholesalers.

  • Own regional marketing plan execution and performance reporting
  • Must-have: Bachelor’s Degree + 4–6 years in Alc/Bev or CPG marketing
  • Standout: 360-marketing experience across regional media, A&P, events, & sponsorships

Job Description

Responsibilities

  • Regional/Field Marketing creates and executes the local marketing plan as the market level experts within their business region.
  • The Regional/Field Marketing Manager is responsible for assisting the Sr. Regional/Field Marketing Manager in the annual planning, development, managing and evaluation of marketing plans and budgets within their territory.
  • Execute regional marketing plan
  • Lead Wholesaler marketing communication
  • Develop customized media plans with wholesalers
  • Champion Brand Standards and National Marketing Plan
  • Adopt and adapt US playbook for local markets, performance reporting, and agency roster management.

Requirements

  • Bachelor’s Degree & 4-6 years of experience of Marketing experience in Alc/Bev or CPG.
  • Experience with 360 Marketing (Regional Media Planning, A&P Planning, and Events & Sponsorships)
  • Proven ability to think creatively, coupled with strong analytical and project management skills

Preferred

    Benefits

    • Comprehensive health and welfare benefits
    • Paid time off including annual leave, paid sick time and holidays
    • Extensive opportunities for training, development, and career growth
    • Company matching 401(k) contributions
    Mark Anthony Brands Inc. logo

    Mark Anthony Brands Inc.

    Mark Anthony Brands is the 4th largest beer company in the United States and a category leader in Ready to Drink with brands like the iconic White Claw® Hard Seltzer, Mike’s® Hard Lemonade, Mike’s® Harder® Lemonade, Cayman Jack and MXD. We provide sales and marketing support in the U.S. for the Mark Anthony Group.PEOPLE DRIVE GROWTHWe hire passionate people because nothing great is done without passion. We foster a culture that gives people ownership, encourages innovation and celebrates success. We are building a lasting legacy, where people come first. Discover your next career move with us at Mark Anthony Brands.

    Founded in 1999
    Chicago, Illinois, USA
    207 employees (47 in marketing)

    Traffic Signals

    Monthly Visitors
    22K
    Traffic Source Mix
    Search
    36.1%
    Direct
    53.2%
    Referral
    5.6%
    Social
    3.7%
    Paid
    1.3%

    Headcount Trend

    Current headcount: ~207

    Marketing Team

    Marketing Team Size
    41 (20% of company)
    Marketing Roles Posted (Last 30 Days)
    5

    Recent News