Manager, Programmatic

Los Angeles, CA (Hybrid)

$60K/yr – $140K/yrManager3+ years expFull time

Posted 1 month ago

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Job Summary

Own programmatic strategy and activation for clients while growing a small team, collaborating across planning, investment, ops, and analytics to drive performance in DV360, The Trade Desk, and similar DSPs.

  • Own: translate objectives into activation strategies, audience definitions, and high quality inventory deals.
  • Develop: train and guide junior staff and manage day-to-day campaign execution and optimization.
  • Report: keep clients and internal teams updated with campaign performance and insights across accounts.

Job Description

Responsibilities

  • Create and execute programmatic media plans using leading platforms.
  • Own clients\' programmatic strategy and its day-to-day activation.
  • Oversee training and workload of junior team members.
  • Translate campaign objectives into activation tactics, including audience definitions and inventory sourcing.
  • Manage campaigns in DV360, The Trade Desk, and other DSPs with budget pacing and optimization toward KPIs.
  • Collaborate with planning, investment, operations and analytics within the broader digital team.
  • Work with agencies and publishers to source and implement high-quality inventory deals.
  • Create and enforce workflows to ensure timely, accurate deliverables.
  • Mentor and manage day-to-day performance of junior staff.
  • Conduct analyses to identify opportunities to improve campaign performance across accounts.
  • Provide regular campaign updates to clients and key stakeholders through reporting and meetings.

Requirements

  • Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
  • 3+ Years in Programmatic, Paid Search, Paid Social, Ad Operations, Digital Analytics or Digital Planning.
  • Familiarity with key programmatic platforms.
  • Advanced Microsoft Excel user.
  • Experience with databases, visualization tools or coding languages is a plus.
  • Strong verbal and written communication, organizational and detail-oriented mindset.
  • Excellent presentation skills and comfort presenting to senior stakeholders.
  • Analytical and quantitative capabilities.
  • Interest in mentoring junior members; prior management experience is a plus.

Benefits

  • Competitive medical, group retirement plans, vision, and dental insurance.
  • Significant paid time off and employee well-being benefits.
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