Manager, Programmatic

New York, USA (On-site)

$85K/yr – $110K/yrManager3+ years expFull time

Posted 3 months ago

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Job Summary

Drive hands-on programmatic trading and optimization for enterprise DSP campaigns, translating client objectives into measurable performance while balancing revenue and delivery efficiency.

  • Own end‑to‑end activation, optimization, and performance of programmatic campaigns across a selective DSP stack
  • Translate client objectives into trading, optimization, and cross‑channel strategies
  • Must-have: Strong analytical skills with the ability to diagnose performance drivers and constraints

Job Description

Responsibilities

  • Own end‑to‑end activation, optimization, and performance of programmatic campaigns across a selective DSP stack
  • Translate client business objectives into clear trading, optimization, and cross‑channel strategies
  • Independently set up and manage campaigns, troubleshooting delivery and performance issues across pre‑launch and live activity
  • Continuously assess performance across audience, supply, format, and optimization levers to identify growth opportunities
  • Partner with platforms, inventory providers, and data partners to design, activate, and optimize targeted programs
  • Deliver clear performance insights, optimization updates, and strategic recommendations in collaboration with account teams
  • Balance campaign performance with commercial considerations, including revenue targets, cost structures, and delivery efficiency
  • Contribute to testing new platforms and features, while sharing learnings and helping shape trading standards and best practices

Requirements

  • 3-5+ years’ hands‑on experience trading programmatic media in enterprise DSPs (e.g. DV360, The Trade Desk).
  • Strong analytical skills with the ability to diagnose performance drivers and constraints.
  • Experience across multiple formats including Display, Video, CTV, Audio, Native, and PMPs.
  • High proficiency in Excel for pacing, analysis, and optimization.
  • Solid understanding of ad servers (CM360, Innovid) and their integration with DSP workflows.
  • Commercial awareness, with experience balancing performance delivery and margin considerations.
  • Comfortable working in fast‑moving, test‑and‑learn environments.
  • Proficiency with Prisma, including IO setup, billing alignment, reconciliation workflows, and troubleshooting integration issues between systems.

Preferred

  • Dynamic Creative Optimisation (DCO) experience.
  • Platform certifications (DV360, CM360, The Trade Desk).

Benefits

  • Outcomes‑led, performance‑accountable trading model.
  • Exposure to advanced optimisation, product testing, and specialist supply.
  • Opportunity to influence how programmatic is delivered—not just execute it.
  • Collaborative, highly analytical team with strong leadership support.
Stagwell logo

Stagwell

Stagwell is a challenger holding company built to transform marketing.

Founded in 2015
New York, New York, USA
11K employees (3,184 in marketing)

Traffic Signals

Monthly Visitors
69.6K
Traffic Source Mix
Search
32.3%
Direct
60.3%
Referral
5.6%
Social
1.1%
Paid
0.7%

Headcount Trend

Current headcount: ~11.3K

Marketing Team

Marketing Team Size
1,678 (15% of company)

Funding

Total Funding
$108M
Last Raise
$108M
Post IPO Secondary, 3 years ago

Funding History

  • Mar 2023
    Post IPO Secondary • $108M

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