Manager, Programmatic

New York City, NY (On-site)

$75K/yr – $120K/yrManager3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own a programmatic media and client-relationship engine, turning strategy into campaigns, measurement, and optimization while coaching a team across a portfolio.

  • Campaign ownership: lead end-to-end execution, measurement-ready setup, and ongoing optimization with analytics support.
  • Client leadership: manage large accounts, proposals, and strategic relationships with programmatic buyers.
  • Team enablement: coach Campaign Managers and Specialists and drive knowledge sharing to lift performance.

Job Description

Responsibilities

  • Effectively communicate digital strategies and rational for tactical approaches for each campaign
  • Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
  • Oversight of larger and more strategic accounts and client relationships
  • Develop, grow, and maintain relationships with programmatic customers through exceptional client service
  • Formulate proposals for new client opportunities
  • Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
  • Partner with Analytics team on campaign measurement reporting and insights generation
  • Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
  • Work with media partners to ensure accurate platform implementation
  • Troubleshoot issues on all pre-production and live campaigns

Requirements

  • Must have 3+ years of experience in bid management, campaign management/optimization, or digital media operations
  • Client facing experience with the ability to identify risks and effectively manage through issues
  • Understanding of traditional and interactive media planning elements
  • Proficiency in Microsoft Office solutions
  • Strong analytical thinking and mathematical skills
  • Excellent communication and writing skills
  • Strong project management skills
  • Strong desire to contribute to a team

Preferred

    Benefits

    • Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent.
    • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
    Spark Foundry logo

    Spark Foundry

    3.9 Glassdoor

    As one of the fastest-growing global media agency networks, Spark Foundry is not beholden to legacy.We embrace nimbleness, agility and open-mindedness as part of our Startup Spirit. But as part of Publicis Media, we tap into a Powerhouse Soul, gaining access to first-mover opportunities alongside market-shaping clout, plus leading-edge AI and technology.Together, our Startup Spirit and Powerhouse Soul allow us to innovate and iterate faster than any other agency, bringing clients a distinct competitive advantage. Our innovative experiences have been recognized by Cannes Lions, Effies, Shortys and Webbys, all delivered by best-in-class talent across more than 70 global offices. Spark Foundry is part of the global Publicis Media agency network, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40].

    Founded in 2016
    New York, New York, USA
    3.1K employees (807 in marketing)
    78% recommend to a friend
    81% CEO approval

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