Manager, Programmatic Revenue

New York City, NY (On-site)

$100K/yr – $110K/yrManager3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own programmatic revenue for national Hearst properties by coordinating deal setup, optimization, and partnerships while shaping the roadmap and growth opportunities across SSPs, DSPs, and agencies.

  • Growth/Revenue Ownership: Drive deal execution, optimization, and reporting for direct and programmatic national campaigns.
  • Partnerships & Platform Ecosystem: Lead relationships with ad tech partners and bid environments to expand inventory and deal velocity.
  • Strategy & Roadmap: Influence programmatic roadmap with market trends and performance insights to grow revenue.

Job Description

Responsibilities

  • Support Hearst Newspapers & TV’s national direct & programmatic teams in deal setup, optimization, pacing, reporting, daily management, troubleshooting, and client management
  • Collaborate with national direct & programmatic teams on avails and inventory management, RFPs, proposals, and campaign execution
  • Assist in deal prospecting, helping national & programmatic sales teams identify new deal targets and upsell opportunities
  • Proactively develop and execute optimizations and strategies to grow national direct & programmatic revenue
  • Help support and lead programmatic partnerships with ad tech partners, including SSPs, DSPs, agencies, trading desks, among others
  • Assist in yield responsibilities, including pricing strategies, inventory management, programmatic A/B proposals & testing, and deals evangelization
  • Influence and inform programmatic roadmap, staying on top of programmatic trends to keep Hearst Newspapers & TV at forefront of industry change

Requirements

  • 3-4+ years' experience in digital account management or operations, with at least 2 years in the programmatic space
  • Experience working with major programmatic advertising platforms (e.g., Google Ad Manager, Magnite, Xandr, DV360, The Trade Desk) a big plus
  • Understanding of programmatic display, OLV, and CTV auction dynamics & bid requests a big plus
  • Proven track record of growing relationships with clients, understanding their objectives, and recommending strategies that meet their needs
  • Excellent communication, negotiation, and presentation skills
  • Proficiency in Excel, with ability to manipulate and analyze large revenue datasets

Preferred

  • Excellent oral and written communication skills and demonstrate ability to work with a broad range of internal and external stakeholders (Clients & partners, finance, business Intelligence, product teams)
  • Collaborative and solutions-oriented mentality
  • Proactive and creative mindset with an ability to come up with new ideas to grow revenue
  • Well-organized and attention to detail

Benefits

  • Physical Wellbeing: Medical, Dental, and Vision coverage to keep you and your family healthy.
  • Invest for the Future: Competitive retirement plan with matching program in most markets.
  • Generous Paid Time Off: Recharge with ample time off, including holidays and vacation.
  • Paid Parental Leave: Support for growing families, with paid leave for new parents.
  • Monthly Child & Dependent Care Reimbursement: Financial support for the care of your loved ones.
  • Emotional Wellbeing: Be your best self with our mental wellness benefits.
  • LGBTQ+ & Inclusive Health Services: Inclusive healthcare designed for every individual’s unique needs.
  • Fertility Coverage & Menopause Support: Helping you along every step of your family journey.
  • Pet Wellness Reimbursement & Rover Credits: We care about your pets, too – helping you keep them happy and healthy.
  • And more, click here for additional benefits and details.
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Houston, Texas, USA
1K employees (488 in marketing)

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