Manager, Programmatic

New York City, NY (On-site)

$75K/yr – $120K/yrManager3+ years expFull time

Posted 5 weeks ago

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Job Summary

Own programmatic media delivery and client storytelling end to end, with a strong emphasis on measurement, QA, and cross-functional collaboration.

  • Campaign ownership: Manage and optimize programmatic buys while translating results into client-ready insights and recommendations
  • Client leadership: Drive proactive optimization opportunities and new business proposals with analytics partners
  • Delivery discipline: Oversee assets, QA, platform implementation, and pre/post-launch deliverables with clear process

Job Description

Responsibilities

  • Effectively communicate digital strategies and rational for tactical approaches for each campaign
  • Execute, manage, and optimize online Programmatic campaigns
  • Develop, grow, and maintain relationships through exceptional client service
  • Formulate proposals for new client opportunities
  • Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
  • Partner with Analytics team on campaign measurement reporting and insights generation
  • Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
  • Work with media partners to ensure accurate platform implementation
  • Troubleshoot issues on all pre-production and live campaigns
  • Oversee campaign QA process

Requirements

  • 3+ years of experience managing Programmatic Media Buying
  • Working knowledge in DSPs and technologies such as The Trade Desk and DV 360
  • Understanding of traditional and interactive media planning elements
  • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
  • Strong analytics, organizational, and communication skills
  • Client facing experience with the ability to identify risks and effectively manage through issues
  • Strong project management skills
  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

Preferred

  • Previous leadership/management experience is a plus

Benefits

  • Medical coverage, dental, and vision
  • Disability insurance
  • 401(k) plan
  • Parental and family care leave
  • Family forming assistance
  • Tuition reimbursement
  • Flexible time off
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Publicis Collective

As the traditional marketing funnel collapses and fragmentation increases, clients rely on Publicis Collective to be the agency where their media, data, technology, and teams are connected by what matters most – business outcomes. Our strategic agency design, with the OS at the center, allows our expert practitioners to scale with precision, delivering media that drives measurable business performance and transformation. It's worth mentioning that we’re part of the global Publicis Media network. This means we’re backed by the power, resources, and scale of Publicis Groupe, one of the largest and most celebrated marketing and communications platforms on the planet. What’s special about Collective is this - our consultative practitioners think beyond media. We aim to be catalysts for business growth and innovation. We aspire to be the leading media agency for powering business outcomes, known for our unrelenting dedication to excellence.

New York, New York, USA
708 employees (236 in marketing)

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~708

Marketing Team

Marketing Team Size
232 (33% of company)
Median Career Experience
10 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
32

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