Manager, Programmatic at DEPT® | New York City, NY | $65K/yr – $75K/yr

DEPT®

Manager, Programmatic

New York City, NY (Remote)

$65K/yr – $75K/yrManager4+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own programmatic strategy and day-to-day execution for a major client, driving cross-channel performance across Display, Video, CTV, and Audio while maximizing ROI and ensuring rigorous technical standards.

Own multi-channel programmatic plans and budgets, coordinating across Display, Video, CTV, and Audio to deliver measurable business outcomes.
Negotiate and manage PG/PMP deals with premium publishers to secure high-quality inventory and predictable performance.
Translate complex data into client-ready insights and action, mentoring junior teammates to raise programmatic expertise.

Job Description

Client Dedication: Maintain 100% focus on one of DEPT®s largest, most dynamic clients.
Strategic Planning: Design and execute programmatic strategies across Display, Video, CTV, and Audio that align with client business objectives.
Campaign Management: Manage large scale budgets, ensuring optimal allocation across tactics and inventory to maximize ROI.
Deal Negotiation: Lead the negotiation and management of Programmatic Guaranteed (PG) and Private Marketplace (PMP) deals with premium publishers.
Data-Driven Optimization: Translate complex programmatic data into actionable insights for client presentations, moving beyond the "what" to the "why."
Cross-Functional Collaboration: Partner with Integrated Planning and Data Strategy teams to ensure programmatic activity is a cohesive part of the total media mix.
Technical Oversight: Oversee the technical quality of campaigns, ensuring brand safety standards and 3rd-party verification (IAS, DV) are strictly maintained.
Team Mentorship: Provide guidance and tactical support to Associate-level team members, helping to foster the next generation of programmatic experts.

DEPT®

3.6 Glassdoor

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Coach, eBay, and OpenAI. Certified B Corp and Climate Neutral since 2021.

Founded in 2016

Amsterdam, North Holland, NLD

4.5K employees (1,449 in marketing)

www.deptagency.com

68% recommend to a friend

85% CEO approval