Manager, Planning (Pharma Required - HCP) at HealixGlobal | New York, USA | $80K/yr – $90K/yr

HealixGlobal

Manager, Planning (Pharma Required - HCP)

New York, USA (On-site)

$80K/yr – $90K/yrManager4+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end media planning process and partner coordination to deliver accurate plans, timely day-to-day support, and data-driven inputs that shape client campaigns.

Own media plans and planning scenarios to meet reach/frequency and business goals.
Coordinate RFP briefs, internal inputs, and cross-functional alignment with Strategy and Partnerships.
Lead audience intelligence, competitive tracking, and planning inputs to inform communications strategy.

Job Description

Create accurate substantiated and detailed media plans and media planning scenarios
In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs
Organize and develop client-facing category, culture and competitive tracking documents
Work with the Associate Director and Partnerships team to develop the RFP to brief internal partnership’s/ SBU team and external partners
Manage the team output and development of the flowchart including oversight of the plan being accurately produced within Ripple/ MediaTools/Lumina to address the reach/frequency and business goals
Lead the best practice production of audience and communications data and intelligence for the development of the communications plan, utilizing relevant tools and techniques
Contribute to the ideation team sessions in conjunction with the Strategy team and relevant SBU to generate creative & compelling connections idea
Responsible for maintaining impactful media plans; oversight of brand media plans, financials, ATBs and billing documentation internally and for the client
Leads internal, client and partner agency status calls and updates; organizes and coordinates call-reports and ensures that follow-ups are documented and carried out in a timely manner
Digests the client's goals/target and leads compiling planning inputs – competitive reporting, syndicated audience research, landscape trends, campaign learnings

HealixGlobal

We understand what makes people human and how they interact with their environment... and it's more than their demographic, their condition or their profession.With over $17 Billion in marketplace clout, and part of the IPG Mediabrands family, Healix is an innovative global healthcare media agency with unparalleled buying power, preferred rates, and a proven track record for success.We’re a company filled with creative thinkers who are experts in healthcare, and who examine issues, brainstorm solutions, and recommend media engagement strategies based on insights that others often don’t see.

Founded in 2015

New York, New York, USA

70 employees (33 in marketing)

www.healixglobal.com