Manager, Paid Social

New York City, NY (Hybrid)

$120K/yr – $151K/yrManagerFull time

Posted 6 weeks ago

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Job Summary

Own influencer strategy and end-to-end creator partnerships for Lume and Mando, partnering with Social, Performance Marketing, Events, and Brand to drive awareness and cultural relevance, while scaling gifting and managing negotiations; translate results into smarter creator selection and content decisions.

  • Influencer Strategy & Partnerships: guide multi-brand influencer tactics, casting, and relationship-building with creators and agencies.
  • Campaign Operations & Negotiations: manage briefs, approvals, and post-campaign performance recaps plus contract terms.
  • Creator Performance Analytics: turn data into actions for future strategy and content optimization.

Job Description

Responsibilities

  • - Help lead the development and execution of Lume and Mando’s influencer strategies to drive brand awareness, engagement, and cultural relevance
  • - Own the end-to-end execution of all sponsored creator partnerships, including casting, briefing, content review and approvals, day-to-day comms, and post-campaign performance recaps
  • - Develop, manage, and scale Lume + Mando’s gifting programs to nurture long-term creator relationships and sustained brand affinity, including but not limited to creative ideation, creator selection, and mailer execution
  • - Lead and support influencer contract negotiations, including deliverables, timelines, usage rights, and pricing
  • - Collaborate cross-functionally with Social, Performance Marketing, Events, and Brand teams to ensure alignment across channels and identify creator opportunities that feel organic and on-brand
  • - Support and amplify key brand moments (ie. launches, events, and major campaign) through thoughtful, high-impact creator partnerships
  • - Analyze campaign and creator performance data and translate insights into actionable recommendations for future strategy, creator selection, and content optimization

Requirements

  • - Bachelor’s degree required;
  • - Experience in influencer marketing with experience in managing high-impact influencer collaborations
  • - Experienced in working with an influencer agency
  • - Deeply consumer-centric and trend driven - you know how to uncover new upcoming trends and creators and translate it into branded content.
  • - Excellent communication skills with the ability to inspire and motivate cross-functional partners.

Benefits

  • - Medical, dental, and vision coverage
  • - 401k match
  • - Equity in Mammoth Brands
  • - Flexible time off and working hours
  • - L&D stipend
  • - 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
  • - 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
  • - Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
  • - Free products from our family of brands

Mammoth Brands

Mammoth Brands (formerly Harry’s Inc.) is the modern CPG company behind category-leading brands Harry’s, Flamingo, Lume, and Mando. We’ve built a new model—and home—for brands, founders, and talent looking to solve unmet needs, improve peoples’ lives, and ultimately challenge the status quo.Our mission is to “Create Things People Like More.” Simply put: everything we do should be better than what already exists. If it’s not, we don’t do it. This guides everything we do, from developing the best product experiences, to making Mammoth Brands a great place to work, to exploring innovative ways to give back to our community.We got our start in 2013 when our co-founders created Harry's. They built the brand differently—online first, prioritizing direct relationships with customers—and in the process learned they’d created something bigger: a playbook and platform that could help other brands grow and scale to their full potential. Today, Mammoth Brands is a growing portfolio of brands built by dedicated, entrepreneurial teams that live and breathe their millions of customers every day. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: to create a company that people like more. That better serves its customers, employees, and community.

1K employees (152 in marketing)

Traffic Signals

Monthly Visitors
10.5K
Traffic Source Mix
Search
28.5%
Direct
43.6%
Referral
11.3%
Social
14.9%
Paid
1.6%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
91 (9% of company)
Median Career Experience
15.5 years
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
1