Manager, Paid Social

New York City, NY (Hybrid)

$120K/yr – $151K/yrManagerFull time

Posted 6 weeks ago

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Job Summary

Own the end-to-end influencer strategy for brand partnerships, aligning creators with launches and moments to drive awareness and cultural relevance.

  • Influencer Strategy: Lead the development and execution of influencer programs that amplify brand presence and relevance.
  • Creator Partnerships: Manage all sponsored collaborations from casting to post-campaign recaps and approvals.
  • Campaign Optimization: Analyze performance data and translate learnings into future creator selection and content improvements.

Job Description

Responsibilities

  • Help lead the development and execution of Lume and Mando’s influencer strategies to drive brand awareness, engagement, and cultural relevance
  • Own the end-to-end execution of all sponsored creator partnerships, including casting, briefing, content review and approvals, day-to-day comms, and post-campaign performance recaps
  • Develop, manage, and scale Lume + Mando’s gifting programs to nurture long-term creator relationships and sustained brand affinity, including but not limited to creative ideation, creator selection, and mailer execution
  • Lead and support influencer contract negotiations, including deliverables, timelines, usage rights, and pricing
  • Collaborate cross-functionally with Social, Performance Marketing, Events, and Brand teams to ensure alignment across channels and identify creator opportunities that feel organic and on-brand
  • Support and amplify key brand moments (ie. launches, events, and major campaign) through thoughtful, high-impact creator partnerships
  • Analyze campaign and creator performance data and translate insights into actionable recommendations for future strategy, creator selection, and content optimization

Requirements

  • Bachelor’s degree required;
  • Experience in influencer marketing with experience in managing high-impact influencer collaborations
  • Experienced in working with an influencer agency
  • Deeply consumer-centric and trend driven - you know how to uncover new upcoming trends and creators and translate it into branded content.
  • Excellent communication skills with the ability to inspire and motivate cross-functional partners.

Benefits

  • Medical, dental, and vision coverage
  • 401k match
  • Equity in Mammoth Brands
  • Flexible time off and working hours
  • L&D stipend
  • 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
  • 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
  • Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
  • Free products from our family of brands
  • The Mammoth Brands' working model is in-office Tuesday, Wednesday, and Thursday. Our beautiful 70,000 square foot SoHo office is decked out with bagels on Wednesdays and lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks everyday. Can’t forget the free products and the opportunity to have some meetings without Zoom!

Lume Deodorant

4.1 Glassdoor

Founded in 2017, by Dr. Shannon Klingman, M.D., Lume is a transformative personal care brand on a mission to normalize body odor beyond pits and provide people with outrageously effective solutions so they don’t have to think twice about odor. We are pioneers of the whole body deodorant category, with a portfolio of odor-blocking products including anti-perspirants, aluminum-free deodorants, body washes, body creams, cleansing bars and laundry sprays. Lume products are OB/GYN developed, made with skin-safe ingredients that are gentle enough for the most sensitive parts and often referred to as “life-changing” by our customers. In late 2022, we launched a men’s line called Mando, bringing our expertise to the men’s personal care category. From whole body deodorants to body washes, our product offerings arm men with the confidence to show up as their best selves as they move about their busy day.Lume and Mando are part of Mammoth Brands, the modern CPG company. Driven by a mission to “Create Things People Like More”, the company’s growing family of brands—Harry’s, Flamingo, Lume and Mando—offers exceptional products that speak to today’s consumer, and as a result have become an essential part of millions of people’s daily routines.

Founded in 2017
Salt Lake City, Utah, USA
125 employees (28 in marketing)
77% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
602.7K
Monthly Google Ads Budget
$4.5K
Traffic Source Mix
Search
23.4%
Direct
64.9%
Referral
5%
Social
4.9%
Paid
1.6%

Headcount Trend

Current headcount: ~125

Marketing Team

Marketing Team Size
19 (15% of company)
Median Career Experience
10 years
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
1