Manager, Paid Social Crate & Kids at Crate & Barrel | Northbrook, IL | $83K/yr – $110K/yr

Crate & Barrel

Manager, Paid Social Crate & Kids

Northbrook, IL (Hybrid)

$83K/yr – $110K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive paid social leadership for a Retail/eCommerce brand, shaping strategy, execution, and measurement across Meta, Pinterest, and TikTok.

Own end-to-end Paid Social program with cross-functional collaboration.
Must-have: 5+ years in Paid Social with 2+ years in retail/ecommerce.
Standout: Experience leading mid-to-large budgets and direct management.

Job Description

Responsibilities

Oversee execution of Paid Social strategy across all major publishers (Meta, Pinterest, TikTok) including campaign setup, audience segmentation, and algorithmic bidding management
Manage program health day-to-day, monitoring channel mix, targeting accuracy, and creative performance to ensure spend and performance aligns with weekly and monthly business goals
Implement automation and innovative tech tools to drive measurable omni-impact and platform efficiencies, ensuring we are leveraging the latest ad tech
Analyze campaign performance alongside Analytics leads, utilizing MMM (Marketing Mix Modeling) insights and customer data to drive incremental results
Work closely with in-house Creative, providing data-backed briefs for ad development and managing a rigorous creative testing roadmap
Collaborate with Brand, Performance, Email, eCommerce, and CRM teams to ensure Social supports total business outcomes
Act as a subject matter expert, managing day-to-day vendor and agency relationships and keeping stakeholders informed on channel performance
Maintain internal clarity on campaign progress and contribute to the evolution of a best-in-class program by staying on top of emerging tools and trends
Coach and develop a team of specialists/associates, focusing on building their technical proficiency, collaborative spirit, and customer-focused skillsets

Requirements

5 years of experience in Paid Social with at least 2 years in a Retail/eCommerce environment
Bachelor’s degree in Marketing, Advertising, Economics, or a related analytical field (or equivalent work experience)
Demonstrated success in managing full-funnel advertising, moving beyond basic awareness to drive high-value, omni-channel outcomes
Experience in a "Lead" or "Senior Specialist" capacity with a readiness to take on direct management responsibilities
Agency or Brand experience managing mid-to-large scale Paid Social budgets.
Advanced proficiency in Excel (vlookups, pivot tables, data modeling)

Preferred

experience with Adobe Analytics or specialized social optimization tools is preferred
Experience with Advantage+ and other automated solutions

Crate & Barrel

3.2 Glassdoor

At Crate & Barrel, we help people build a home with purpose. Founded in 1962, Crate & Barrel Holdings (CBH) is an industry-leading home furnishings specialty retailer, including the brands Crate & Barrel, Crate & Kids, CB2, and Hudson Grace. A leader in omnichannel retail and direct marketing, we believe in the experience of physical stores and embracing the customer experience by offering inspired living across all of our platforms. From curated product sourcing and production to custom delivery and set-up in more than 90 countries, our 7,500 talented associates form the dynamic teams that keep our company running and growing.Today, Crate & Barrel Holdings is owned by the Otto Group, a Hamburg, Germany based global family of retailers and retail-related service providers focused on digital innovation, technology, sustainability and corporate responsibility. We operate more than 100 stores throughout the U.S. and Canada, and hold international franchise locations in nine countries, including six franchise eCommerce platforms.To learn more about Crate and Barrel, visit www.crateandbarrel.com.To become a part of our family of brands, visit our careers site at www.jobs.crateandbarrel.com and www.jobs.cb2.com

Founded in 1962

Northbrook, Illinois, USA

6.3K employees (1,423 in marketing)

www.crateandbarrel.com

47% recommend to a friend

40% CEO approval