Manager, Paid Media

Chicago, IL (On-site)

$72K/yr – $100K/yrManager4+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end paid media delivery across channels, turning client briefs into campaigns and optimizing performance through cross-functional collaboration and ongoing vendor partnerships.

  • Campaign delivery lead: manage strategy, tagging, platform setup, pacing, and reporting with publisher partners and internal teams.
  • Partner orchestration and optimization: develop channel consideration sets, maintain vendor relationships, and apply trend insights to improve outcomes.
  • Performance storytelling: design updates and growth opportunities for agency clients and senior stakeholders.

Job Description

Responsibilities

  • Maintain a deep understanding of company capabilities and the client business
  • Develop partner/channel consideration sets in response to client briefs, determining optimal mix based on platform/vendor nuances
  • Act as the day-to-day lead in delivery of planned campaigns, collaborating with publisher partners as well as cross-functionally with internal Analytics, Digital, Creative, and Account teams to bring programs to life
  • Execute all aspects campaign management processes – campaign strategy; tagging recommendations; platform setup; delivery management (pacing, budget, spend); analysis and reporting
  • Maintain relationships with key vendors, platforms, and technology partners
  • Monitor latest trends in digital advertising to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
  • Help in designing and delivering performance updates, business reviews, new audience-based programmatic solutions and growth opportunity presentations to key agency contacts
  • Support training of team members on all aspects of campaign setup, optimizations, tactics, use of various buying platforms

Requirements

  • At least 4 years of relevant experience in paid media, preferably in an agency environment with specialization in paid search
  • A bachelor's degree in a related field or equivalent work experience

Preferred

  • Proven track record analyzing paid media campaign performance and developing and implementing optimization recommendations
  • Expertise with Google Ads, Microsoft Ads, Search Ads 360, etc.
  • Knowledge of budget and spend tracking tools (e.g., Media Ocean/Prisma)
  • Strong data analytics and Microsoft Excel skills
  • Proven ability to manage multiple small or medium-size projects simultaneously
  • Strong writing, editing and client interaction skills
  • Experience with web analytics platforms such as Google Analytics, Tag Manager, or Adobe Analytics
  • Strong communication skills, analytical abilities, perform well under pressure, and be a team player
  • Be a self-starter, energized by problem-solving, excel in a collaborative environment, and proactively offer suggestions to build, shape, and improve processes
  • Experience in other paid media channels such as paid social and programmatic is a plus

Benefits

  • DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.
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Edelman DXI

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We are Edelman Data & Intelligence, a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission. We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful. We are proud to be an independent organization as well as a member of the Edelman family – the world’s largest communications marketing firm.

New York, New York, USA
391 employees (57 in marketing)
64% recommend to a friend
97% CEO approval

Traffic Signals

Monthly Visitors
6K
Traffic Source Mix
Search
40.9%
Direct
42.4%
Referral
10.7%
Social
4.6%
Paid
1.1%

Headcount Trend

Current headcount: ~391

Marketing Team

Marketing Team Size
56 (14% of company)
Median Career Experience
14 years
Median Tenure
4.8 years