Responsibilities

• Leads, manages, and develops the MarTech team — setting priorities, removing blockers and building team capability in AI tooling as a core competency
• Leads the development and evolution of the Marketing tech stack with input from key stakeholders, inclusive of CLM Paid Connected, TV Display and Web channels
• Identifies, evaluates, and drives adoption of AI tools that change how marketing managers build and execute campaigns — including campaign automation, personalization logic and AI-powered content tooling
• Builds and maintains a practical AI adoption framework for marketing teams: use cases, guardrails, workflow integration and measurement
• Leverage new technologies to drive customer acquisition, retention, and monetization through data-driven marketing initiatives
• Utilize marketing technology to maximize our impact on long-term growth
• Set strategic direction for our internal marketing technology stack aligned with business goals and understand our third-party systems (Iterable Segment etc.) that integrate into our tech stack with a primary focus on our Customer Data Platform (CDP)
• Define, coordinate, and prioritize marketing technology needs
• Understand and articulate industry trends to identify new opportunities for enhancing marketing technology capabilities
• Partner with a dedicated engineering team and go-to-market leaders to ensure that our combined efforts maximize our impact on long-term growth

Requirements

• Bachelor’s degree in Computer Science, Information Technology or a related field
• 5+ years of relevant work experience
• 4+ years of leadership or management experience
• Platform experience with digital marketing, analytics technologies database or SaaS solutions
• Proficiency with marketing automation tools, Customer Data Platforms (CDPs), Data Management Platforms (DMPs) and web analytics tools.
• Business and technical understanding of data or SaaS solutions including the ability to read and write object-oriented languages.
• Knowledge of JavaScript and SQL
• Strong understanding of APIs and Integration with various platforms.
• Experience owning marketing technologies and responsibility for roadmap development

Benefits

• We are proud to offer the following benefits:
• - Competitive Medical, Dental, and Vision Insurance
• - HSA/FSA
• - Voluntary Hospital Indemnity, Critical Illness, Accident Insurance, and Short Term Disability
• - Voluntary Life Insurance for Self, Spouse and Dependent
• - Company-paid Basic Life Insurance and Long Term Disability
• - Retirement plan and Employer match contribution with Profit Share
• - Tuition Reimbursement program
• - Company perks and Discount program
• - Engaging Wellness and Financial Education Resources
• - Employee Assistance Program