Manager, Marketing Operations/ Martech

New York City, NY (Hybrid)

$130K/yr – $150K/yrSenior LevelFull time

Posted 5 weeks ago

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Job Summary

Own the partner-driven growth engine end to end, from HubSpot architecture to attribution and dashboards, with a heavy emphasis on referral programs, lifecycle automation, and partner funnel optimization.

  • HubSpot architecture and automation: end-to-end setup, segmentation, triggers, and lifecycle flows
  • Partner attribution and lifecycle optimization: track referrals, measure partner-driven growth, and improve conversion across the funnel

Job Description

  • Architect and optimize the parent journey from first touch through ongoing care
  • Build nurture flows that educate, build trust, and improve conversion
  • Improve conversion from inquiry to evaluation to active care
  • Develop re-engagement campaigns for abandoned or dormant leads
  • Build and manage provider referral programs
  • Design provider lead nurture and activation journeys
  • Improve provider ramp speed and retention through structured communication
  • Design and operationalize referral tracking for partners
  • Build attribution systems that clearly measure partner-driven growth
  • Create reporting dashboards that make referral performance visible
  • Deep hands-on experience owning HubSpot or similar CRM
  • Experience building referral programs or partner attribution systems
  • Strong lifecycle and automation expertise
  • Comfort working in early-stage environments
  • Analytical rigor paired with strong operational follow-through
  • Self-starter and self-sufficient. Able to operate as a team of one
  • Experience in consumer marketplaces, subscription businesses, healthtech, or trust-based categories is a plus
  • Healthcare experience is not required
  • Competitive medical coverage for you and your family
  • Meaningful equity ownership in a growing Series A company
  • Generous PTO policy plus paid holidays
  • Paid parental leave
  • Hybrid work model
  • Access to a 401(k) plan
  • The opportunity to build durable infrastructure in a mission-driven company
Coral Care logo

Coral Care

Coral Care is revolutionizing pediatric therapy by offering personalized, in-home occupational therapy, physical therapy, and speech services for children with developmental delays and disabilities. We're committed to making these vital services more accessible and convenient for families.By bringing therapy directly into homes, we're redefining outpatient care. Our therapy sessions are covered by insurance, offering families the flexibility and comfort of personalized, 1:1 care. Our licensed therapists are available seven days a week and can be easily scheduled through our platform.We're dedicated to supporting our therapists with a comprehensive platform that manages their schedules, fills their caseloads, handles insurance complexities, guarantees competitive rates, and ensures prompt payment. Our goal is to empower therapists to focus on what they do best: providing exceptional care to children.Founded by a passionate mom who wouldn't settle for anything less, Coral Care is on a mission to make accessing top-notch pediatric specialists a breeze. We believe timely care makes all the difference, and we're here to help every child achieve their goals.

Founded in 2023
Springfield, USA
59 employees (5 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
49.7K
Monthly Google Ads Budget
$65.9K
Traffic Source Mix
Search
51.7%
Direct
38.9%
Referral
4.8%
Social
2.9%
Paid
1.5%

Headcount Trend

Current headcount: ~59

Marketing Team

Marketing Team Size
5 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$19.5M
Last Raise
$13M
Series A, 3 months ago

Funding History

  • Feb 2026
    Series A • $13M
  • Sep 2024
    Seed • $5.2M
  • Jan 2024
    Pre Seed • $1.3M