Responsibilities

• Lead the development of holistic marketing experiences for calendar initiatives across all channels.
• Serve as the primary creative lead for all external agency work tied to marketing experiences.
• Collaborate with Brand and Channel Leads to translate strategy into experience briefs.
• Present experience strategies and creative concepts to leadership teams.
• Identify opportunities to enhance the consumer journey and recommend improvements.

Requirements

• preferred: Bachelor’s degree in marketing, advertising, communications, design, or related field
• 7–10 years in marketing, brand experience, creative strategy, or related roles
• Experience leading cross‑channel integrated marketing campaign development
• Strong ability to collaborate with creative agencies and cross-functional partners
• Excellent storytelling, presentation, and communication skills
• Understanding of consumer journeys and creative production processes
• Ability to manage complex workflows and deadlines

Benefits

• Our square burgers make us different and so do our benefits! Our restaurant support roles are eligible for a wide array of benefits, including things such as parental leave, free EAP sessions, company 401k match and other great offerings. For more details about our benefits, including an overview of eligibility and terms for certain benefits, please visit our benefits website, www.wendysbenefits.com.