Manager, Marketing & Communications

Atlanta, GA (Hybrid)

Salary Not AvailableSenior Level6+ years expFull time

Posted 3 months ago

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Job Summary

Drive property marketing campaigns for leasing teams from concept to execution with strong branding and stakeholder alignment.

  • Own end-to-end property marketing campaigns for leasing teams.
  • Must-have: 6+ years in marketing (professional services) and 3+ years CRE experience.
  • Standout: Cross-functional collaboration with regional/national teams and brand-consistent collateral.

Job Description

Responsibilities

  • Manage property marketing projects and workflows for high-producing leasing teams, including promotional publications, presentations, advertisements, or brochures; reviews and edits messages to ensure that they are clear, error-free, and on-brand.
  • Plan and execute marketing campaigns for broker's property listings, including budget development and tracking.
  • Build marketing plans that align with the objectives of building owners and property representatives.
  • Manage property marketing plans from concept to execution with minimal guidance, analyzing performance to make recommendations based on findings.
  • Gather and interpret feedback from both internal and external stakeholders, translating insights into actionable marketing solutions that effectively meet targeted objectives. Clearly communicate the rationale behind decisions and strategies to stakeholders, ensuring alignment and understanding throughout the project lifecycle.
  • Lead the design of deliverables across digital and print mediums, including websites, emails, brochures, postcards, flyers, event invitations, banners, directional signage and marketing centers.
  • In collaboration with other regional and national Marketing professionals, support business development efforts, including introductory deliverables, proposals, presentations, and other communications with potential clients.
  • Ensure consistent branding across all communication channels and collateral materials, driving effective and cohesive marketing campaigns and initiatives.

Requirements

  • Bachelor’s Degree and 6+ years of marketing experience in a professional services environment
  • 3+ years of commercial real estate experience required, with comprehensive knowledge of the field’s concepts and principles
  • Creative, detail-oriented individual with a passion for marketing and communications in the real estate industry
  • Performs complex tasks typically following established processes. Leads and directs the work of other employees
  • Administers established policies and procedures.

Nice To Have

  • Familiarity with project management tools like Asana
  • Familiarity in other marketing prop tech like Buildout and ActiveCampaign a plus
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Lincoln Property Company

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Founded in 1965
Dallas, Texas, USA
3K employees (67 in marketing)
77% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
33.2K
Traffic Source Mix
Search
47.6%
Direct
43.3%
Referral
8.1%
Social
0.5%
Paid
0.5%

Headcount Trend

Current headcount: ~3K

Marketing Team

Marketing Team Size
62 (2% of company)
Median Career Experience
9 years
Median Tenure
6.4 years

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