Manager, Mainstreet Marketing Claims (Hybrid)

McLean, VA (Unknown)

$138K/yr – $173K/yrManager5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and scale the claim lifecycle across Mainstreet by championing the claims library, partnering with legal and product teams, and building scalable processes for documentation, risk rubrics, and performance tracking.

Job Description

Responsibilities

  • Champion claims library platform, developing processes to enable adoption of the tool across Mainstreet
  • Partner with legal and business teams to ensure claim documentation, substantiations are thorough and current
  • Represent the business’ interests in evolving claim legal guidance, building out claim risk rubrics to enable experimentation
  • Provide channels claim recommendations and consult on claim executions
  • Serve as an escalation point, guiding the business through claim pull downs and changes
  • Partner with Product team to automate manual functions, such as auditing marketing claims across channels and notifying partners of claim changes
  • Leverage documented legal and business guidance to enable claim iteration at scale
  • Solve for claim performance tracking, building a centralized feedback loop to inform future claim development

Requirements

  • Bachelor’s Degree or Military Experience
  • At least 5 years of experience in product marketing or multi-channel digital marketing
  • At least 5 years of experience working with cross-functional teams in a matrixed environment with a track record of effectively working autonomously and navigating ambiguity
  • At least 3 years of experience working with marketing tech platforms, including content management platforms

Preferred

  • Masters degree in Marketing, Business or Communications
  • At least 3 years of experience in marketing for financial services or another highly regulated industry
  • At least 3 years of experience managing marketing intent, partnering with insights and channel teams to develop marketing strategies

Benefits

  • Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

Marketing Team

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