Responsibilities

• The Marketing Manager - Field Marketing serves as the marketing lead for grand opening and focus store initiatives across new and existing Sprouts markets. This role is responsible for developing and executing localized marketing strategies that drive awareness, engagement, and store traffic while serving as a subject matter expert on local market dynamics, consumer behavior, competitive activity, and community opportunities.
• Working cross-functionally with Real Estate, Store Operations, Merchandising, Brand, PR, Media, and external agency partners, the Marketing Manager translates market intelligence into actionable marketing plans and recommendations.
• This role is accountable for campaign execution, performance measurement, and continuous optimization to support Sprouts' growth objectives and deliver strong new store performance.
• Lead the development and execution of marketing strategies supporting grand openings, focus stores, relocations, remodels, and other field marketing initiatives.
• Serve as the local market expert, leveraging customer insights, competitive intelligence, demographic data, and community knowledge to inform marketing recommendations.
• Gather, synthesize, and analyze internal and external data sources to develop business cases and actionable marketing strategies.
• Partner with internal stakeholders and agency partners to execute integrated marketing campaigns across paid, owned, earned, social, community, and in-store channels.
• Recommend market-specific media strategy, activation plans, audience targeting, timing, and messaging to maximize store awareness and traffic.
• Monitor campaign and store-opening performance against key objectives and KPIs, providing insights and optimization recommendations.
• Conduct post-opening and post-campaign analyses to identify opportunities, trends, and learnings that improve future performance.

Benefits

• Competitive pay
• Sick time plan that you can use to support you or your immediate families health
• Vacation accrual plan
• Opportunities for career growth
• 15% discount for you and one other family member in your household on all purchases made at Sprouts
• Flexible schedules
• Employee Assistance Program (EAP)
• 401(K) Retirement savings plan with a generous company match
• Company paid life insurance
• Contests and appreciation events throughout the year full of prizes, food and fun!