Manager, External Communications & Media Relations

Valhalla, NY (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Lead external communications for a major healthcare network, coordinating media relations, branding and campaigns.

  • Must-have: 5+ years in public relations/media relations.
  • Standout: Healthcare experience and media relations expertise.

Job Description

Responsibilities

  • Develop and implement comprehensive external communication plans and tactics that drive results congruent with organizational goals and initiatives.
  • Liaise with key internal stakeholders (e.g., clinical directors and care providers, Clinical Operations, Legal, Government & Community Relations, etc.).
  • Identify external communication needs across departments and create targeted strategies to address them.
  • Maintain an editorial calendar to manage content across owned platforms.
  • Partner with Marketing/Communications colleagues, including regional and service line Marketing/Communications team members, to ensure seamless integration of campaigns across external channels.
  • Manage multiple projects simultaneously, ensuring deadlines are met and deliverables are of the highest quality.
  • Work closely with the Manager, Internal Communications, to ensure continuity and consistency of messaging across all communications channels.
  • Share updates and progress regularly.
  • Develop narratives that highlight WMCHealth's clinical excellence; commitment to quality, safety and innovation; community impact; and other strategic initiatives to support leadership, visibility, and corporate reputation externally.
  • Write, proofread, edit, format and distribute high-quality, engaging content for press releases, social media, feature stories, blogs, newsletters, fact sheets/infographics, webinars, and more.

Requirements

  • 5+ years of experience in public relations, media relations and/or corporate communications
  • Prior healthcare experience, preferred
  • Bachelor's degree in Communications, Journalism, Marketing, or related field

Preferred

  • Strong writing and editing abilities
  • Proven media relations and social media experience
  • Ability to manage multiple priorities in a fast-paced healthcare environment
Westchester Medical Center Health Network logo

Westchester Medical Center Health Network

2.8 Glassdoor

The Westchester Medical Center Health Network (WMCHealth) is the pre-eminent provider of integrated health care in New York’s Hudson Valley region, serving nearly 2.5 million residents across more than 6,000 square miles. A 1,700-bed healthcare system headquartered in Valhalla, New York, including nine hospitals on seven campuses and 60 ambulatory care sites, WMCHealth is home to the region’s only Level I (adult and pediatric) trauma center and the only Academic Medical Center between New York City and Albany. The Network employs more than 13,000 people and has nearly 3,000 attending physicians – seeing nearly 300,000 unique patients every year, and is the State’s largest Medicaid provider north of New York City, serving 1 in 3 Medicaid patients in the region. WMCHealth also features Level II and Level III trauma centers, a nationally renowned pediatric hospital that is the region’s only acute care children’s hospital and leading pediatric hospital across the country, the region’s only Level IV NICU, the region’s only Organ Transplant Center, several community hospitals, and dozens of specialized institutes and centers. The Network also includes Comprehensive and Primary Stroke Centers, Burn Center, skilled nursing, and one of the largest mental health systems in New York State. For more information about WMCHealth, visit WMCHealth.org or follow WMCHealth on Facebook.com/WMCHealth or Instagram.com/WMCHealth.

Founded in 1917
Valhalla, New York, USA
4.7K employees (24 in marketing)
45% recommend to a friend

Traffic Signals

Monthly Visitors
142K
Monthly Google Ads Budget
$41.7K
Traffic Source Mix
Search
54.7%
Direct
37.1%
Referral
6.9%
Social
0.7%
Paid
0.5%

Headcount Trend

Current headcount: ~4.7K

Marketing Team

Marketing Team Size
15 (0% of company)
Median Career Experience
25 years
Median Tenure
0.6 years

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