Responsibilities

• Produce, shoot and edit video content for the Arkansas Travelers including but not limited to: sponsor recaps, groups outing recaps, community events, upcoming promotions, merchandise, Social media promotions, in-game highlights.
• Assist with the scheduling, creation and execution of all Social Media content
• Manage digital marketing and advertising budgets, including planning, allocation, and monitoring performance to maximize campaign effectiveness
• Manage Social Media analytics to provide insights for future content and sponsorships opportunities
• Create and design content to share on all social media platforms, promote upcoming events, and end of year awards
• Oversee and mentor marketing interns, providing guidance on projects, workflows, and professional development.
• Create and produce videos for in game entertainment on the video board
• Use an extensive range of technical equipment, including cameras and lenses
• Collaborate with staff on ideas for the team as well as individual departments
• Create, design and update artwork and content for Travelers website, souvenir program, and sponsorship artwork