Responsibilities

• Partner with clients and cross-functional teams to turn data-driven narratives into actionable recommendations aligned with brand objectives.
• Support DS&A leadership and peers to contribute to each client’s Retail-focused measurement roadmap.
• Design and execute tests to quantify marketing impact using A/B, Brand/Conversion Lift, Geo experiments, and related techniques.
• Develop and manage a queue of custom analyses to uncover insights for media optimization (LTV/Propensity Modeling, Creative Fatigue, Product-Level Modeling).
• Leverage curiosity to advance client-specific measurement programs and create cross-client solutions.
• Collaborate with the team to translate complex analytics findings into client-ready narratives.

Requirements

• 2-4+ years of experience in Retail-oriented paid media/marketing analytics with data from Retail Media Networks (Amazon Advertising, Walmart Connect, Target Roundel).
• 3-5+ years of experience with data for major digital media platforms (Google Marketing Platform, Meta, LinkedIn) across Search, Display, Social, Video, and Email.
• Proficiency in retail measurement and deriving insights from marketing and product data.
• Hands-on experience using data clean rooms for measurement; Amazon Marketing Cloud preferred, transferable experience with similar platforms (e.g., LiveRamp) considered.
• Proven ability to communicate complex insights to clients and establish relationships with stakeholders.
• Experience with advanced analytics and modeling (forecasting, MMM) and designing/executing media tests (A/B, incrementality, matched market).
• Comfort with modern marketing data infrastructure (ETL, storage, querying) and understanding downstream impact on analytics.
• Familiarity with adtech’s influence on targeting and measurement for Retail marketers.
• Aptitude for learning new technologies and building solutions with Kepler tools, cross-team collaboration, and AI support.
• Experience managing a team of 2+ analysts/senior analysts.

Preferred

• Amazon Marketing Cloud experience preferred or transferable (e.g., LiveRamp).
• Experience managing a team of 2+ direct reports.

Benefits

• Healthcare/Dental/Vision.
• Unlimited PTO.
• 401k Contributions.
• $75/mo Wellness Stipend.
• $100/mo Mobile Phone Stipend.
• $50/mo Internet Stipend.
• $500/yr Annual Learning Stipend.
• $2,000/yr Annual Tuition Stipend.
• One-time $200 New Hire Home Office Equipment Stipend.
• Parental Leave - 16 weeks primary caregiver / 6 weeks secondary caregiver leave.