Manager, Data Science and Analytics

Birmingham, MI (Hybrid)

$93K/yr – $121K/yrManager4+ years expFull time

Posted 2 months ago

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Job Summary

Drive data-driven performance analysis of online media campaigns to inform optimization strategies.

  • Own cross-channel performance measurement from pre- to post-click and deliver clear narratives with recommendations.
  • Must-have: 4+ years in data science/advanced analytics and hands-on analytics tools.
  • Standout: Ability to translate complex data into actionable insights and present to stakeholders.

Job Description

Responsibilities

  • Drive performance measurement of online media, both pre- and post-click
  • Collect data from various sources and analyze performance metrics
  • Create reporting with a clear narrative based on supporting data, complete with recommendations for optimization
  • Present findings to internal and external stakeholders
  • Understand Razorfish data capabilities and how data fits into a client's overall strategy
  • Drive cross-capability projects and build close relationships with other disciplines
  • Identify appropriate SME to leverage when needed

Requirements

  • 4+ years of experience in data science, advanced analytics, or related roles
  • Proven experience with site analytic tools, such as Adobe Analytics, Google Analytics, etc.
  • Fluency with online media infrastructure (campaigns, placements, ads, etc.) through Google Campaign Manager 360, including pre- and post-click analyses.
  • Strong data organization, with experience working with complex data taxonomies
  • Experience with data transformation through Tableau and/or Microsoft Excel.
  • Strong communication, presentation, and data storytelling skills
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Razorfish

3.9 Glassdoor

Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people. Grounded in deep digital expertise for over 25 years, we continue to navigate the ever-changing marketing landscape to forge meaningful connections that enrich people’s lives. Our diverse teams of strategists, creative thinkers, experience builders, and technologists are passionate about connecting creativity to business impact. Razorfish is part of Publicis Communications North America.

Founded in 1995
New York, NY, US
1.8K employees (823 in marketing)
73% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
24.6K
Traffic Source Mix
Search
44.8%
Direct
46.9%
Referral
5.2%
Social
1.7%
Paid
1.2%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
471 (22% of company)
Median Career Experience
13 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
24

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