Responsibilities

• Serve as the primary client point of contact on campaign optimization and data
• Delight our clients with meaningful analyses, compelling stories, and beautiful slides
• Own analytics, science, and optimization for our media campaigns
• Work with other data analysts & scientists to deliver rigorous measurement, consistent campaign performance, and insightful reporting
• Consult with agency and client leadership to set measurement frameworks, design experiments (A/B, incrementality, geo-testing), and evaluate campaign lift and ROI across channels
• Stay current on industry trends in digital media, analytics, and privacy regulations

Requirements

• A degree from a well-regarded college or university, preferably a Masters or PhD. STEM degrees are also preferred.
• 3+ years of hands-on experience doing quantitative analysis, modeling, optimization and/or statistics. Experience using Python and SQL.
• 2+ years of experience directly communicating with senior stakeholders, managing relationships, and presenting decks to a variety of audiences, all on technical subjects related to the analytics, science, and application of data
• An ability to strategically translate business challenges into quantitative problems, and solve them by whatever means are most appropriate and effective, which may not always be strict machine learning
• An eagerness to learn foundational knowledge and skills rapidly
• A commitment to managing the quality & accuracy of analytics, ensuring high standards with your and others’ work
• Experience across multiple digital (e.g., social, programmatic) and/or traditional (e.g., linear TV, OOH) media channels
• Familiarity with major ad serving platforms (ex: Google Ad Manager, DV360, The Trade Desk)
• Competence with campaign setup parameters, including: targeting, audience segmentation, tracking, attribution methodologies (multi-touch, last-click), and key digital metrics (impressions, clicks, conversions, viewability, etc.)
• Experience with analytics and reporting platforms (ex: Google Analytics, Adobe Analytics), attribution and measurement systems (ex: CM360, Videoamp), and deriving actionable insights for optimization
• Experience with local marketing or retail media is a plus

Preferred

• Experience with local marketing or retail media is a plus

Benefits

• SOME OF OUR PERKS
• Unlimited paid time off
• 401k with company matching and no vesting period
• Annual bonuses
• Generous medical plan
• Paid parental leave