Manager, Data and Analytics

Birmingham, MI (On-site)

$93K/yr – $121K/yrManager4+ years expFull time

Posted 4 months ago

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Job Summary

Drive data-driven performance analysis for Razorfish online media, turning complex metrics into actionable optimization insights across pre- and post-click stages.

  • Own end-to-end measurement and reporting for online media campaigns.
  • Must-have: experience with analytics tools (e.g., Adobe Analytics or Google Analytics) and strong data storytelling.
  • Standout: cross-discipline collaboration and alignment with client strategy to unlock optimization opportunities.

Job Description

Responsibilities

  • Drive performance measurement of online media, both pre- and post-click
  • Collect data from various sources and analyze performance metrics
  • Create reporting with a clear narrative based on supporting data, complete with recommendations for optimization
  • Present findings to internal and external stakeholders
  • Understand Razorfish data capabilities and how data fits into a client's overall strategy
  • Drive cross-capability projects and build close relationships with other disciplines
  • Identify appropriate SME to leverage when needed

Requirements

  • 4+ years of experience in data science, advanced analytics, or related roles
  • Proven experience with site analytic tools, such as Adobe Analytics, Google Analytics, etc.
  • Fluency with online media infrastructure (campaigns, placements, ads, etc.) through Google Campaign Manager 360, including pre- and post-click analyses.
  • Strong data organization, with experience working with complex data taxonomies
  • Experience with data transformation through Tableau and/or Microsoft Excel.
  • Strong communication, presentation, and data storytelling skills

Benefits

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances
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Razorfish

3.9 Glassdoor

Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people. Grounded in deep digital expertise for over 25 years, we continue to navigate the ever-changing marketing landscape to forge meaningful connections that enrich people’s lives. Our diverse teams of strategists, creative thinkers, experience builders, and technologists are passionate about connecting creativity to business impact. Razorfish is part of Publicis Communications North America.

Founded in 1995
New York, NY, US
1.8K employees (823 in marketing)
73% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
24.6K
Traffic Source Mix
Search
44.8%
Direct
46.9%
Referral
5.2%
Social
1.7%
Paid
1.2%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
471 (22% of company)
Median Career Experience
13 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
24

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