Manager, Content & Creativity

New York City, NY (Hybrid)

$50K/yr – $95K/yrManager3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own end-to-end activation programs and media orchestration for branded content, from concept to measurement, while aligning cross-functional teams and strategies with client priorities.

  • Own end-to-end activation life cycle and media delivery across CTV, social, and digital for client programs.
  • Coordinate with Planning and Investment teams to align activations with broader business priorities and deliverables.
  • Steer measurement, optimization, and post-program learnings with Marketing Science collaboration.

Job Description

Responsibilities
  • The day-to-day tactical project lead, accountable for the full life cycles of activations, from concepting to pitching to execution to measurement, as well as the media orchestration throughout.
  • Strategic (Team Support) - Support and contribute to the overall vision and management of content experiences & entertainment initiatives on behalf of our clients
  • Strategic (Team Support) - Develop trust with day-to-day clients, acting as a key point of contact for questions, points of feedback, or ad hoc asks
  • Strategic (Team Support) - Develop close relationships with Planning and Investment teams to align our programs to broader strategic priorities and objectives
  • Strategic (Team Support) - Support the Senior Director with presentation materials, status updates, and ad hoc meetings to ensure successful communication with media and marketing clients on a consistent basis
  • Strategic (Team Support) - Stay atop of current content, storytelling and technology trends and how those impact the client business
  • Execution (Lead) - Serve as the day-to-day point of contact for clients, integrated agency teams, and media partners to execute multiple programs across a calendar year, from insights mining to strategy to ideation to execution
  • Execution (Lead) - Support brainstorms with the team: Help concept opportunities with the team and with partners. Research partners' IP, capabilities, and talent to guide idea development
  • Execution (Lead) - Actively build out media opportunities that deliver on our clients’ marketing and media objectives with networks, digital publishers, and platforms.
  • Execution (Lead) - Support Senior Director on presentation / written material development and contribute to client live presentations
Requirements
  • Minimum 3 years’ experience in branded content, integrated partnerships, or strategic partnership development (agency experience preferred)
  • Proven analytical, strategic thinking, communication, client service and project management skills
  • Exceptional project management skills, with ability to manage multiple work streams with strong quality control
  • Client-facing experience with a successful track record in account management and client service
  • Experience working on an integrated team
  • Ability to address challenges, work under pressure, follow-through and solve problems quickly in the face of challenges
  • Ability to effectively and confidently communicate information in both verbal and written formats (Development of ideas, pitches, research and recaps, client presentations, etc.)
  • Relentless pursuit of cultural zeitgeist and passion for all forms of entertainment
  • Experience working with various marketing communication channels with an emphasis on CTV, social, and digital
  • Experience in concept development, production oversight, and foundational understanding of working with and managing media partners
Hearts & Science logo

Hearts & Science

3.4 Glassdoor

Hearts & Science, an Omnicom Media Group agency, transforms data signals into meaningful connections between brands and consumers that drive exponential growth. Purpose-built for the world of personalized digital marketing and powered by the Omni marketing orchestration system, Hearts & Science draws on the vast expertise and resources of the OMG platform to deliver media solutions that enable brands to create and strengthen emotional connections with their consumers across all attention touchpoints, driving loyalty, share of mind and share of wallet. Launched in New York in 2016, Hearts & Science currently has 43 offices around the globe serving the world’s leading brands across a broad spectrum of categories - including automotive, biotech, beauty, CPG, entertainment, fashion, financial services, health & fitness, travel & hospitality, and telecom.

Founded in 2016
New York, NY, US
1.5K employees (426 in marketing)
56% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
20.4K
Traffic Source Mix
Search
40.3%
Direct
44.5%
Referral
8.2%
Social
5.3%
Paid
1.2%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
399 (28% of company)
Median Career Experience
10 years
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
25

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