Responsibilities

• Responsible for gathering the research and data needed to formulate tactical plan development and recommendation for client delivery
• Ultimate oversight for all day-to-day Commerce budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
• Responsible for presenting recommendations, soliciting feedback, and directing the Analyst(s) to apply client feedback to campaigns
• Actively contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
• Review paperwork necessary for purchase authorization and ensure vendor counter signature is received
• QA all campaign components prior to launch (dayparting, bids, budget, targeting parameters, correct creative)
• Recommend campaign adjustments based on performance trends
• Client communication over performance amidst competitive landscape
• Development and recommendation of optimizations and/or testing plans (e.g. new vendors, new targeting segments, new types of creative to test, new flighting strategy, test and learn agenda)
• Responsible for campaign reporting and developing strategic insights with clear actionable items

Requirements

• 3+ years of hands-on account management experience in online advertising with a focus on Commerce
• In-depth activation and optimization experience with Amazon and Criteo platforms
• 1+ years of demonstrated success in managing and leading people
• Deep knowledge of ad serving platforms and online analytic solutions
• Mastery of all relevant tools for reporting, analytics, and competitive analysis
• Knowledge of statistical methods and testing methodology preferred

Preferred

• Knowledge of statistical methods and testing methodology preferred

Benefits

• Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.