Responsibilities

• The Manager, Brand Content Marketing keeps the editorial calendar moving across email, social, web, webinars, and live events — making sure content aligns with Foundation strategy, growth priorities, program launches, seasonal moments, and audience needs.
• This role is highly hands-on, with a focus on producing timely, useful, and energizing content for entrepreneurs. That may include shaping a social series around founder growth, developing short-form video from a live conversation, drafting a newsletter, editing a founder story, building event promotion, or tightening copy before it goes live.
• The Manager, Brand Content Marketing also supports the development of our small business webinars and virtual programming, helping identify timely topics, align speakers, shape outlines, review presentation content, and turn live sessions into follow-up content, social storytelling, and email engagement.
• The role works closely with Marketing, Experience, external partners, subject-matter experts, and entrepreneurs in our community to source ideas, shape stories, and deliver content with both strategic purpose and community value.
• This person helps maintain the Foundation’s voice across registration pages, newsletters, founder stories, social captions, event copy, campaign messaging, and video content.
• They also use audience data and channel performance to understand what is resonating, improve content, and bring forward recommendations that help the team work smarter.

Requirements

• 4+ years of experience in content marketing, brand content, social media, editorial, communications, or digital marketing.
• Exceptional writing and editing skills, with the ability to make complex topics clear, useful, and engaging.
• Experience managing content across web, email, social media, video, webinars, and/or live events.
• Demonstrated ability to create content that builds brand awareness, drives engagement, and supports marketing goals.
• Versed in drafting briefs and working with video, graphics and media teams.
• Strong understanding of channel-specific best practices, including social-first storytelling, email marketing, newsletter content, audience segmentation, and performance optimization.
• Experience developing content for webinars, events, newsletters, founder/customer stories, thought leadership, or branded content.
• Ability to translate strategic priorities into clear content plans, campaign messaging, and high-quality assets.
• Versed in web content development and familiarity with UX best practices.
• Strong project management skills, with the ability to manage timelines, approvals, creative inputs, and production details.

Benefits

• We offer a generous set of benefits to help you take care of your health, create financial security, and achieve wellness in all areas of your life.
• Here are highlights of key benefits available to all eligible Tory Burch team members.
• You’ll have a generous employee discount and access to exclusive sample sales.
• You’ll have access to free executive coaching on-demand.
• We believe in giving back and you’ll have many opportunities to do just that through the Tory Burch Foundation and paid volunteer days.