Loyalty Program Director at Road Runner Sports | San Diego, CA

Road Runner Sports

Loyalty Program Director

San Diego, CA (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 4 months ago

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Job Summary

Drive the VIP program at Road Runner Sports by owning the roadmap, running experiments, and aligning cross-functional teams to grow memberships and engagement.

Own the VIP roadmap from insight to test-to-recommendation.
Must-have: Experience leading loyalty or membership programs.
Standout: Cross-functional partnership with Marketing/CRM, Ecommerce, Retail Ops, and Analytics.

Job Description

Responsibilities

Be the internal “Champion of VIP,” ensuring the program feels intentional, valuable, and easy to understand
Own the VIP roadmap — from insight to idea to test to recommendation
Design and run experiments across benefits, messaging, experiences, and offers
Shape the VIP member experience, with a strong focus on stores (about 60%) and digital (about 40%)
Partner closely with Marketing/CRM, Ecommerce, Retail Operations, Customer Service, and Analytics
Bring data, member feedback, and clear recommendations to leadership
Be the voice of the VIP member inside the company
Drive VIP membership growth and joins
Increase purchase frequency and engagement among VIP members
Improve VIP member satisfaction and renewal rates

Requirements

Experience leading loyalty or membership programs
Subscription business experience
CRM and lifecycle marketing expertise
Customer experience or service design background
Strong analytical and experimentation mindset

Nice to Have

Omnichannel retail experience
Ecommerce or DTC growth exposure

Road Runner Sports

Since 1983, Road Runner Sports has been sharing our passion, growing our family and helping our Customers find their best fit in gear that will keep them moving!Born out of a garage in Del Mar, CA you’ll now find the Road Runner Sports team (of almost 900!) delivering a WOW experience from coast-to-coast in 13 different states throughout the US (and growing!).Join Road Runner Sports and share in our mission to provide a WOW experience to every single one of our Customers.You’ll work in a fun, fast-paced, high energy and extremely creative environment where you’ll enjoy being part of a family that’s changing the world.Find your best fit ever TODAY http://rrsjobs.com!

Founded in 1983

San Diego, California, USA

743 employees (67 in marketing)

www.roadrunnersports.com