Litigation Marketing Senior Manager - Regulatory

Los Angeles, CA (On-site)

$170K/yr – $240K/yrSenior Level7+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and drive marketing and business development programs for assigned practice groups, balancing budget, staffing, and cross-functional collaboration to accelerate client development and cross-sell opportunities.

  • Strategic marketing leadership: plan and execute group-specific marketing and business development initiatives with practice leaders and partners
  • Brand and client development: act as a thought partner to build the brand, win new business, and share insights across departments
  • Operations and governance: manage budgets, staff, events, RFPs and awards, and maintain service excellence in marketing delivery

Job Description

Responsibilities ownership focused on leading and coordinating marketing and business development for designated practice groups, driving budget, team, and cross-functional initiatives to build client relationships and new business.

  • Strategic planning and leadership: In conjunction with the Associate Director or Director of Marketing (Business/Litigation), department and practice group leaders, develop and execute marketing and business development plans for assigned practice group(s)/industries/verticals, and individual partners within those groups
  • Act as a thought leader to practice group leadership and partners on marketing best practices to build brand, aid client development, and cultivate new business opportunities
  • Collaborate within and across marketing department, practice groups, and interested stakeholders on practice-specific strategies/tactics, initiatives, projects, and client development opportunities
  • Leadership of marketing budget for assigned practice group(s), providing guidance and strategy in deployment to maximize brand and client development opportunities
  • Support lateral partner integration as the marketing liaison for all related marketing needs to accelerate onboarding and integration into the firm
  • Implement service excellence standard in the communications, interactions, and delivery of marketing support to the firm
  • Ownership of all aspects of (Business/Litigation) department marketing activities for assigned practice group(s)
  • Create annual budget and marketing plan in conjunction with Practice Group Leader(s) and manage both to achieve goals within budgetary guidelines
  • Lead assigned marketing staff to execute marketing plan priorities, projects, events, and respond to ad hoc requests
  • Develop leading marketing materials including qualifications, pitch deck, matter and experience lists, website content, and related materials
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Founded in 1920
Palo Alto, California, USA
3.6K employees (165 in marketing)
72% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
209.4K
Traffic Source Mix
Search
42.6%
Direct
50.4%
Referral
5.1%
Social
1%
Paid
0.9%

Headcount Trend

Current headcount: ~3.6K

Marketing Team

Marketing Team Size
141 (4% of company)
Median Career Experience
11 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
8

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