Responsibilities

- Develop and execute lifecycle marketing strategies that support donor retention, reactivation, and increased giving. - Launch and grow our sustainer program in partnership with BCRF’s Development team and our integrated agency. - Lead the signature event email program in partnership with BCRF’s internal Development team and agency partners, QA, segmentation, deployment, and reporting. - Own and optimize BCRF’s holistic email marketing program, inclusive of welcome series, stewardship journeys, impact updates, appeals, and re-engagement campaigns. - Build and maintain automated marketing workflows to move supporters through the donor funnel. - Partner with MarComms, Development, and Agency Partner teams to support multi-channel fundraising campaigns, integrating email, direct mail, paid social media, and SMS where appropriate. - Conduct regular A/B testing and performance analysis to improve campaign effectiveness and donor retention. - Collaborate with internal BCRF team and agency partner on content strategy, ensuring all messaging is mission-aligned, donor-centric, and compelling across segments. - Work with internal Data and CRM teams to create dynamic segments based on donor behavior, giving history, engagement, and demographics. - Set and track KPIs, including open and click-through rates, conversion, retention, churn, and donor lifetime value. - Stay informed on nonprofit fundraising trends and best practices in email marketing and supporter engagement.

Benefits

- Medical, dental and vision coverage from the first day of employment; with the election of certain medical plans, BCRF helps significantly defray the cost of out-of-pocket expenses with contributions to a health reimbursement account or heath savings account. - The opportunity to enroll in pre-tax Commuter Transit, Flexible Spending Account or Health Savings Account and Dependent Care Account from the first day of employment. - 401K, with up to a 5% match each pay period; employee contributions and any match are immediately fully vested. - Paid parental leave offering 18 weeks of 100% paid leave for a birthing parent and 12 weeks 100% paid leave for non-birthing parent. - Paid Time Off including: 15 days of annual vacation time, increasing with length of service; 7 days of annual paid sick time; Paid holidays along with BCRF wide half days and summer Fridays.

Preferred

- Preferably experience in nonprofit or fundraising-focused roles. - Raiser’s Edge/NXT experience preferred.