Lead Community Manager

Santa Ana, CA (Hybrid)

$80K/yr – $120K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive content marketing and community engagement for a gaming brand, overseeing content creation, social channels, and fan communities.

  • Must-have: 5+ years in content marketing, social media, or community management with strong writing.
  • Standout: Experience managing gaming communities, livestreams, or creator collaborations.

Job Description

Responsibilities

  • Content Creation & Editing: Craft, edit, and bring to life marketing content that resonates with fans, including social media posts, promotional clips, and trailer scripts. Ensure all content reflects the brand voice and game messaging.
  • Social Media Management: Manage official social media accounts (Twitter/X, Instagram, YouTube, TikTok, etc.), plan campaigns around game launches, track engagement metrics, and optimize content strategies.
  • Community Engagement: Engage with fans across Discord, Reddit, and social channels, monitor sentiment, report insights to the marketing team, and support community events or livestreams.
  • Collaboration & Coordination: Partner closely with the Marketing & PR Manager, developers, and internal teams to gather assets and ensure cohesive content execution. Coordinate with external creators when needed.
  • Support influencer collaborations (Marketing & PR Manager leads main strategy).
  • Contribute ideas for improving engagement and content effectiveness.
  • Assist with marketing campaigns by providing content and community insights.
  • Create postmortem reports for major campaigns, analyzing performance metrics, audience engagement, and content effectiveness. Provide actionable insights and recommendations to improve future campaigns.

Requirements

  • 5+ years of experience in content marketing, social media, or community management.
  • Strong writing, editing, and storytelling skills.
  • Ability to craft scripts for trailers and short-form social content.
  • Experience producing or editing social media videos.
  • Deep understanding of gaming culture and online communities.
  • Experience managing social media accounts professionally.
  • Supervisory Responsibilities: Yes

Preferred

  • Experience managing gaming communities, Discord servers, or forums.
  • Experience with livestreams or content creator collaborations.
  • Knowledge of JRPGs or Japanese games.

Benefits

  • Benefits: Health, Dental & Vision coverage, 401k plan
  • Health care: effective first of the month following 30 days waiting period.
  • Paid holidays; 88 hours of vacation first year; 56 hours sick leave per year
NIS America, Inc. logo

NIS America, Inc.

2.9 Glassdoor

NIS America, Inc. is a subsidiary of Nippon Ichi Software, Inc. of Japan, which established its North American operations on December 24, 2003. Based in Santa Ana, California, NIS America, Inc. handles operations including localization, marketing, and publishing of Nippon Ichi titles as well as titles from a variety of other game and anime developers.

Founded in 2003
Santa Ana, California, USA
67 employees (18 in marketing)
1% recommend to a friend

Traffic Signals

Monthly Visitors
123.9K
Traffic Source Mix
Search
45.4%
Direct
41.1%
Referral
8.1%
Social
4.6%
Paid
0.7%

Headcount Trend

Current headcount: ~67

Marketing Team

Marketing Team Size
12 (18% of company)
Marketing Roles Posted (Last 30 Days)
1

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