Junior Marketing Specialist

Pittsburgh, PA (Hybrid)

Salary Not AvailableEntry LevelFull time

Posted 3 months ago

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Job Summary

Assist in planning and executing digital marketing for web development and software solutions, focusing on campaigns, content, and analytics.

  • Assist in planning and executing digital marketing campaigns and content creation.
  • Must-have: Basic knowledge of digital marketing and analytics.
  • Exposure to multiple channels and a willingness to learn in a small agency.

Job Description

Responsibilities

  • Assist in planning and executing digital marketing campaigns for web development and software solutions
  • Support content creation, including blog posts, case studies, website copy, and email newsletters
  • Optimize website content for SEO and assist with keyword research
  • Monitor and report on marketing campaign performance using analytics tools (Google Analytics, SEMrush, etc.)
  • Assist with paid digital advertising (Google Ads, Meta Ads, LinkedIn Ads)
  • Conduct competitor research and stay updated on industry trends in website and software development
  • Handle administrative tasks related to marketing and client communications

Requirements

  • Bachelor’s degree (or working towards one) in Marketing, Communications, Business, or a related field
  • Strong written and verbal communication skills, with an eye for detail
  • Familiarity with digital marketing, SEO, and social media strategies
  • Basic knowledge of Google Analytics, Google Ads, and content management systems (WordPress, Webflow, etc.) is a plus
  • Experience with design tools like Canva, Figma, or Adobe Creative Suite is beneficial
  • Analytical mindset with the ability to interpret marketing data
  • Interest in technology, web development, and software solutions is a plus
  • Eagerness to learn and grow within a marketing team

Preferred

  • Basic knowledge of Google Analytics is a plus
  • Experience with design tools like Canva, Figma, or Adobe Creative Suite is beneficial
  • Interest in technology, web development, and software solutions is a plus
  • Eagerness to learn and grow within a marketing team

Benefits

  • Paid time off
  • Retirement plan
  • Dental & Health insurance for full-time team members
  • Hybrid work environment
  • Generous Employer-Paid Medical and Dental Plan offerings
  • 3 Weeks Paid Time Off (PTO)
  • 12 Paid Holidays
O2 Digital Creative Agency logo

O2 Digital Creative Agency

O2 Digital Creative Agency specializes in providing our customers with clean, functional, innovative products that facilitate their visibility in an ever-increasingly digital world. From websites to window decals, iPhone apps to rehabilitation software, company branding to system support , we transform ideas into a reality. We bring our customers up to speed in the always-changing technological world while keeping them within their comfort zone. You could call us your personal, personable tech team.

Founded in 2011
Aliquippa, Pennsylvania, USA
10 employees (2 in marketing)

Traffic Signals

Monthly Visitors
2.6K
Traffic Source Mix
Search
35%
Direct
43.3%
Referral
11.8%
Social
7%
Paid
1.7%

Headcount Trend

Current headcount: ~11

Marketing Team

Marketing Team Size
2 (20% of company)