Responsibilities

• Own the day-to-day creative direction for Noom's evergreen paid campaigns across Meta, Pinterest, TikTok and beyond — from concept and brief through to final approval.
• Write compelling creative briefs that translate business goals into actionable direction for designers and external partners
• Mine account trends, reviews, competitive landscape to help shape direction.
• Partner closely with designers, media buyers, and agencies to move work from ideation to final production
• Continuously test and iterate on creative concepts to optimize performance
• Maintain quality and volume of content output — ensuring the right assets are in market at all times
• Manage timelines and organize workflows to keep production on track
• Leverage AI tools within your workflow for deeper understanding and faster production.

Requirements

• 2–3+ years of experience in creative strategy, performance creative, or an adjacent role (media buying, art direction, DTC copywriting)
• Hands-on experience producing or briefing direct response ads, UGC, or testimonial-style content
• Strong written communication and brief-writing skills
• Experience working cross-functionally with designers and/or external creative partners
• Background at a DTC, digital-first, or high-growth startup brand preferred
• Comfortable with ambiguity, fast iteration, and a high-volume creative environment

Preferred

Benefits

• Pay that reflects your impact . Compensation benchmarked to the market and shaped by your impact and value.
• Investment in your future. A 401(k) with company match to help you build long-term financial security.
• Time to truly recharge. Paid holidays, generous time off, Summer Fridays, and a company-wide Summer Break week so the whole team can unplug together.
• Care that covers it all. Access to top-tier medical plans for you and your family, including a premium-free plan option, alongside dental, vision, and life insurance.
• Support for growing families. Paid parental leave to give you the time and flexibility to focus on what matters most.
• And more to help you thrive. Stock awards, a performance-based bonus, and exclusive access to Noom’s products, so you can grow with us, win with us, and enjoy what we build.